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Topic: The Video Issue

Type
YouTube Star Michelle Phan Likes Mario Kart and Cartoon Network Beauty expert reveals how she unwinds before bed

Specs Who Michelle Phan Age 27 Accomplishments YouTube beauty tutorial star (currently featured in YouTube’s national ad campaign); founder of MichellePhan.com and Em Michelle Phan cosmetics Base Los Angeles What’s the first information you consume…

May 1, 2014, 10:07 PM EDT

This L.A. Agency Creates Standout Ads for Big-Ticket Projects Clients include History, MGM and PETA

Specs Who Steph Sebbag (l.), president, and Andy Robbins, evp, motion pictures and interactive What Full-service creative agency Where Los Angeles When you’re thisclose to Hollywood, you tend to think a lot about…

April 30, 2014, 9:56 PM EDT

Viewing Habits Show Traditional TV Networks Still Reign Supreme But video services like Netflix and Amazon Prime are catching up

Especially among younger viewers, use and awareness of digital streaming companies is growing to rival that of traditional TV networks. However, television currently remains the top medium by which to…

April 29, 2014, 10:53 PM EDT

House of Cards’ Beau Willimon Talks About How the Hit Show Came to Be A team full of rebels

Before Beau Willimon created the American version of House of Cards, Web TV (not including YouTube) was largely made up of network program outtakes—or worse, discards. But the writer behind…

April 29, 2014, 5:59 AM EDT

Digital Startups Are Teaching the Big Guys Some Lessons Traditional news outlets are discovering new forms of storytelling

Scott Cohen spent his career working for media conglomerates, including a stint as executive editor for the digital arm of the New York Daily News. But after hearing about Vocativ’s…

April 29, 2014, 5:57 AM EDT

Maker Studios’ New Chief Content Officer Discusses Tackling 23 Digital Video Verticals Erin McPherson’s past career prepares her for the challenge

   Specs Who Erin McPherson New gig Chief content officer, Maker Studios Old gig Vp, head of video, Yahoo Age 45 So what does the chief content officer at Maker do? I oversee our studios, so the…

April 27, 2014, 8:28 PM EDT

5 Great Shows You Can’t See on Linear TV Yes, they're as good as television

If you're promoting or buying programming during this year's Digital Content NewFronts, one question you'll inevitably hear from clients is: "Yes, it's good—but is it as good as television?" Every…

April 27, 2014, 8:27 PM EDT

Hulu CEO Mike Hopkins Is Helping Digital Video Get the Respect It Wants And the hits his company needs

At the moment, Mike Hopkins has the two hardest jobs in online video. The first is as CEO of Hulu (its third in a year and a half), where he’s…

April 27, 2014, 8:25 PM EDT

Vice Continues to Grow as It Heads Into Its First NewFronts Expanding into sports and food programming

Since its humble beginnings as a Montreal-based print publication on news and culture, Vice has mushroomed to 129 million views per month across its platforms, which include online channels, TV…

April 27, 2014, 8:20 PM EDT

Online Video Ads Have Higher Impact Than TV Ads Finds hard-to-reach audiences

TV may still dominate the advertising market, but the audience for online video is soaring, with 58 percent of the U.S. population streaming, up from 38 percent five years ago.…

May 1, 2013, 6:39 AM EDT

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