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Topic: VidCon

Taco Bell Discusses Its VidCon Documentary

Brand wants to be young hungry eaters' friend

Taco Bell wants to be where young, hungry eaters are so it's making its presence known at Web video conference VidCon. To show how much connected youth idolize YouTube stars,…

7 New Things That YouTube Revealed At Vidcon

A Sirius XM show, a new app and 2,000 sound effects

YouTube wants users to know it has heard the complaints about monetization and reach and wants to do everything it can to help. "I believe creators are the essence of YouTube. I know…

YouTube Unleashing the Power of Its Network at VidCon

Google hopes to show brands the best of what its online influencers have to offer

YouTube has been on a roll promoting its top stars on everything from billboard advertisements to TV spots. And, it's trying to take center stage at this year's VidCon, where…

Smosh Says Sponsored Videos Need to Feel Authentic

YouTube stars downplay desire to be on TV

The hit YouTube duo Smosh has a pretty simple philosophy when it comes to folding sponsors into their videos: they only feature brands they are passionate about. And since Smosh founders…

Investor Says Amazon Could Take on YouTube

Compares video site's domination to Walmart's

YouTube is like the Walmart of video, argued venture capitalist Mark Suster Thursday at the VidCon conference, explaining that the Google company is so dominant that video creators essentially have…

YouTube Extends Production Space Program to New York

Follows similar outposts in L.A., London and Tokyo

YouTube is headed to New York. The Web video giant said at VidCon on Thursday that it will open a production space in the Big Apple for video creators. It's part…

What to Watch for at VidCon

VideoWatch heads West to Web video conference

VideoWatch is headed West! Next stop is VidCon, the annual confab of online video creators, fans, networks and more, which kicks off in Anaheim, Calif., this week. In anticipation of the…

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