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Topic: Viacom

Google and Viacom Finally Bury the Hatchet

Lengthy appeals process ends

After years of in-court bickering and appeals overturning appeals, Google and Viacom have finally decided to end their lengthy legal squabble over more than 150,000 clips on YouTube of everything…

Nickelodeon's Jim Perry Is Courting More Adult Advertisers

Upfront slate features studio partnerships

Nickelodeon revealed its slate to advertisers yesterday, and while it's all squeaky-clean kids' fare (well, relatively speaking: "As you can see from the reel, bathroom humor still works," observed Nickelodeon…

FCC Cracks Down on Misuse of Emergency Alert Signal in Ads

Slaps Viacom, ESPN and NBCU with largest aggregate penalty

When will advertisers learn not to use the broadcast emergency alert signal in an ad? And when will networks realize the Federal Communications Commission is dead serious about the integrity…

HLN Refocuses on Viral, Social Content

Turner net's big shift comes under new chief Albie Hecht

HLN is drastically switching focus from salacious court coverage to viral-hopeful segments and upbeat coverage of stories like "Is America Ready for a Gay NFL Player?" (not coincidentally also the…

Viacom Sees a Softer Scatter Market in November, Recovers in December

Dauman says ratings are up again, especially at Nick

Viacom's Q4 earnings call included the first discussion of scatter cable prices so far, with the company reporting a 3 percent increase in the market "tempered somewhat by ratings at…

Viacom Is Creating a Full Division Devoted to Branded Content

Neils Schuurmans, Dario Spina will run the new unit

Viacom is doing at scale something that TV entertainment companies—especially those with a wide footprint in the unscripted world—are relying heavily on for growth: It's creating a full division devoted…

No Ads for New Nickelodeon Channel (Yet)

Programmable kids' net may opt for parent-targeted spots

My Nickelodeon Jr. is set to launch on Verizon in the coming months—and presumably on other systems soon thereafter—but there's one thing you won't be seeing on the network at…

Time Warner Cable, Viacom Ink New Carriage Deal

Multiyear pact includes provision for streaming app

Five years ago, a nasty carriage feud between Time Warner Cable and Viacom brought Dora the Explorer to tears. This time around, the two sides hashed out a new affiliate…

MTV Founder Bob Pittman Is Our First Media Visionary

Clear Channel CEO's many incarnations make him a jack of all media

Bob Pittman had no intention of putting lipstick on a pig. The native Southerner and C-suite veteran, who was semi-retired a few years ago and overseeing private equity firm Pilot…

SpongeBob Is Coming to a USPS Mailbox Near You in Nickelodeon's Holiday Push

Very square pants, postcards and more

All right, it's been done before, but not for a while: Nickelodeon is partnering with the ever-embattled U.S. Postal Service to promote its long-running children's series SpongeBob SquarePants, in which…

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