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Topic: Venables Bell & Partners

Breakthrough Agency of the Year: Venables Bell Is the Next Great Creative Shop

With stellar work for clients like Audi, its star is rising fast

Cultural relevance can be bittersweet, as Venables Bell & Partners learned in 2016. Just as the agency and client Audi were negotiating to use David Bowie's "Starman" in a Super…

This Venables Bell & Partners Creative Started a Fair Trade Clothing Company

Why agency workers should have passion projects

Working full time in an agency can drain a person and sometimes passion projects get pushed aside, but for Allison Hayes, an associate creative director at Venables Bell & Partners…

Ad of the Day: Who Needs Perfect? Ronda Rousey Doesn't in This Intense Reebok Ad

UFC fighter makes a bold statement after losing her title and undefeated record

It's been seven months since the fight in which she lost her bantamweight title. But now Ronda Rousey is back in the spotlight—this time for Reebok—and it looks like she's…

How This Man Duped a String of Ad Agencies and Almost Got Away With It

Serial fraudster Bill Grizack said exactly what they wanted to hear

The advertising model was broken, and Bill Grizack knew how to fix it. "At The Variable, it was my job to invent the future of creative advertising strategy," his LinkedIn profile…

How One Brave Idea Drove REI's Award-Winning #OptOutside Campaign

The big winner at Cannes started with a spark

As predicted earlier this month, consumer cooperative outdoor retailer REI's #OptOutside campaign was one of the big winners at this year's Cannes Lions International Festival of Creativity. It took home nine…

House of Cards, #OptOutside and McWhopper Win Top Integrated Honors at Cannes

Frank Underwood's 'FU2016' campaign from BBH takes Grand Prix

CANNES, France—Frank Underwood is a man who gets what he wants. And today he clearly wanted a Grand Prix at the Cannes Lions. BBH New York's "FU2016" campaign for House of…

REI's Anti-Black Friday Campaign #OptOutside Wins the Titanium Grand Prix at Cannes

Retailer's stunt snags a pride of Lions

CANNES, France—The 2016 Cannes Lions International Festival of Creativity jury chose REI's #OptOutside as the winner of the Grand Prix prize in the festival's final Titanium Lions category. Earlier in the…

Promo Jury at Cannes Gives Grand Prix to the Greatest Anti-Promotion of All Time

REI's #OptOutside edges out 'Brewtroleum'

CANNES, France—Barely a month after winning the coveted Best of Show at the The One Show, REI's anti-promotional #OptOutside campaign has scored again, taking home the Promo & Activation Grand…

Celebrity Cruises CMO on Marketing the Luxury of the Seas to Landbound Foodies

Peter Giorgi discusses first Food & Wine Classic sponsorship

It's the second day of the weekend-long Food & Wine Classic in Aspen, and Peter Giorgi, the new chief marketing officer of Celebrity Cruises, has just flown in from Helsinki…

Venables Bell Wins Best of Show at The One Show for REI's #OptOutside Campaign

The Martin Agency, W+K, BBDO, WPP take home special awards

Venables Bell & Partners took home the coveted Best of Show award at The One Show in New York on Friday night for REI's #OptOutside, a cross-platform campaign in which…

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