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Topic: USA Today

'USA Today' Redesigns Struggling paper puts focus on digital

USA Today is about to roll out the biggest redesign in its history, but is it too late? On the eve of the paper’s 30th anniversary, John Hartman, author of…

September 13, 2012, 1:00 PM EDT

'USA Today' Debuts High School Football Mag 'Prime' to roll out in 11 pigskin-loving markets across the U.S.

This weekend, high school football fans in 11 markets across the country will have the chance to see their favorite local stars highlighted in Prime, the debut magazine from USA…

August 30, 2012, 7:47 PM EDT

Bringing Back Some Good Ol'-Fashioned Sportswriting Starting Friday, 'USA Today' and MLB Advanced Media roll out Sports on Earth

While bursting with opportunity, the ongoing digital disruption of the publishing industry has brought with it monumental uncertainties, layoffs and, in some cases, wholesale destruction of some media outlets. Perhaps…

July 24, 2012, 1:37 PM EDT

'USA Today' Ad Sales Chief Out Paper continues belt-tightening

USA Today had its first high-level exit since Larry Kramer took over as its new president and publisher in mid-May. Lee Jones, who had been svp of advertising for the…

June 11, 2012, 1:41 PM EDT

How Facebook's Open Graph Impacted 'USA Today’s Super Bowl Ad Meter Led to 200,000 more videos viewed

This year marked the first time USA Today digitized its 23-year-old Super Bowl Ad Meter by rolling it out to Facebook in app form. You know lots of love weigh…

May 21, 2012, 9:00 AM EDT

Fast Chat: Larry Kramer Media vet heads to 'USA Today'

Larry Kramer, the founder of MarketWatch, was named president and publisher of USA Today. The appointment comes as the Gannett flagship, like most newspapers, faces declining print advertising and circulation…

May 14, 2012, 8:38 PM EDT

Newspapers See Gain in Daily, Sunday Circ Thanks to paywall, 'NYT' daily circulation soars 73 percent

While U.S. newspapers wage a long-standing fight for print advertising and subscribers, they managed a slight gain in circulation, fueled by increases in digital circ. According to the Audit Bureau of…

May 1, 2012, 10:20 AM EDT

Gannett Putting Up Paywalls Publisher will roll out subscription model to 80 markets this year

Gannett Co. told investors on Wednesday that the company will institute a metered subscription model for the digital version of its newspapers in 80 markets this year. The company has…

February 23, 2012, 5:51 PM EST

Gannett Chief Dubow Steps Down, Citing Medical Problems Gracia Martore succeeds him as CEO

Newspaper publisher and broadcaster Gannett said its chairman and CEO Craig Dubow stepped down due to health problems. A company spokesperson said Dubow suffered from "chronic issues related to prior…

October 6, 2011, 8:45 PM EDT

'USA Today' Opening Up Its Super Bowl Ad Meter to Facebook Old focus groups will be secondary

USA Today is shifting the focus of its Super Bowl Ad Meter to Facebook, where users will be able to score the 2012 ads with a real-time app, according to…

September 30, 2011, 2:27 PM EDT

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