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Topic: US Open

Instagram Is Using This Agency Exec's Cool Tennis-Inspired Art for a U.S. Open Campaign

Organic's Andrés Bella uses old equipment in fun ways

In college Andrés Bella, now a client services manager at Organic and aspiring visual artist, was an avid tennis player. At one point Bella considered going pro, but as college…

A U.S. Open Billboard Is Being Updated Daily to Include the Most Memorable Moments

Artist slowly tells the 'Story of the Open'

If you like good tennis and cool murals, then the U.S. Open has an advertising campaign for you. The tournament's organizers are paying an artist to climb up to a billboard…

Twitter Powers Social Video for U.S. Open and Heineken

Branded tweets bounce into tennis tourney

Twitter has struck a video-based deal with the United States Tennis Association and Heineken for the U.S. Open, which began today. The USTA will tweet video content during its two-week…

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