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Topic: Upfront

Comcast Signs Steve Burke to a Four-Year Contract Extension

NBCUniversal boss to remain at the helm through August 2018

Comcast has extended NBCUniversal president and CEO Steve Burke’s contract through August 2018. Per terms of the new contract, which was made public in an August 16 filing with the Securities…

NBCU Revenue Soars on Cable, Broadcast Ad Sales Momentum

Peacock closing the CPM gap

With the 2013-14 upfront receding in the rearview mirror, NBCUniversal CEO Steve Burke told investors this morning that the company’s broadcast and cable units have made “good progress” in their ongoing quest to…

NBC Closes Final Upfront Deal

Volume, pricing up on broadcast prime, USA Network

In what will go on the books as one of the most drawn-out upfront seasons in recent memory, NBCUniversal has finalized its last major agency deal. Having finished its business with…

Fox Makes Headway as First Week of Upfront Deals Ends

Network sacrifices bigger CPM hikes for dollar volume

After jumping out to an early start on Wednesday, Fox steadily has been closing its 2013-14 upfront deals, writing business at slightly less inflated rates than in recent years. According to…

This Is What We Saw at the TV Upfronts This Year

And here's what it looked like

In trying to gauge the health of the TV ad sales market, one can opt to discard macroeconomic data on the GDP and spreadsheets on scatter rates. In fact, look…

Just Before the Upfront, Telemundo Hooks AT&T, Ford and State Farm for La Voz Kids

Hispanic auto market 'outpacing the growth of the general market'

Immediately after its Sunday night premiere, three of Telemundo's advertisers expanded their commitments to include La Voz Kids. Ford, State Farm and AT&T will now buy the Hispanic spinoff of…

Discovery Communications Green-lights New Series on All Networks

Company beefs up Science, Destination America

Once again, nonfiction entertainment juggernaut Discovery Communications is realigning to boost its smaller networks for the upfront season. Along with previously announced scripted green-lights Klondike (on Discovery) and 73 Seconds (on…

Bravo Takes the Wraps Off 2013-14 Upfront Slate

Handful of scripted dramas among net’s development efforts

While the Real Housewives franchise will likely outlive Keith Richards and cockroaches, Bravo’s Tuesday morning upfront presentation placed a much greater emphasis on new programming. Among the 17 new series green-lit…

FX to Launch New Network for the 18-34 Set, FXX

Channel will inherit FX comedies; new SVOD strategy takes aim at Netflix

FX this fall will launch a sibling network designed to reach younger viewers. Set to bow Sept. 2, the new FXX service will assume the channel slot presently occupied by…

NatGeo Preps Scripted Special, DIY Series for 2013 Upfront

Network expands in the wake of ratings rise

The National Geographic Channel is doing more scripted material this season with a two-hour TV movie called American Blackout, produced by Raw TV. The network showed off its new product…

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