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Topic: Univision

CBS Wins Prime-Time Ratings Crown Tiffany net takes the 18-49 title for the first time in 21 years

After passing NBC in the ratings race back in early February, CBS never looked back, cruising to an easy win among total viewers and the two major demographics. Per Nielsen, CBS…

May 22, 2013, 3:09 PM EDT

Univision Inks Deal With El Rey, Comes Out Swinging at English-Language Nets Enrique Iglesias performs at upfront presentation

Univision's evp of ad sales Steve Mandala may have left NBCUniversal barely a year ago, but his new home's upfront presentation wasn't at all shy about playing up the Spanish-language…

May 14, 2013, 2:03 PM EDT

Telemundo Unveils 5 Novelas, Ryan Seacrest Show Broadcaster claims to be taking market share away from Univision

"There's no such thing as a comfortable No. 2," Telemundo president Emilio Romano said at a press conference last week, and indeed, the network is trying to take market share…

May 13, 2013, 9:46 AM EDT

Just Before the Upfront, Telemundo Hooks AT&T, Ford and State Farm for La Voz Kids Hispanic auto market 'outpacing the growth of the general market'

Immediately after its Sunday night premiere, three of Telemundo's advertisers expanded their commitments to include La Voz Kids. Ford, State Farm and AT&T will now buy the Hispanic spinoff of…

May 7, 2013, 2:34 PM EDT

Mobile Content Providers Targeting Tech-Savvy Hispanics Demo growth and impact front and center at Univision NewFront

Sponsor Univision highlighted the importance of targeting a Hispanic audience on the Web at the Digital Content NewFronts in New York. Univision, Telemundo and other companies with substantial Hispanic units…

May 2, 2013, 11:38 AM EDT

Nielsen Launches Product to Measure Online Audiences NBC, Fox, ABC, AOL, CBS, Univision, Discovery, A+E all part of pilot program

Nielsen will now measure online TV audiences with its new product, Digital Program Ratings, The Wall Street Journal reported. Broadcast and cable networks such as NBC, Fox, ABC, AOL, CBS,…

April 30, 2013, 3:01 PM EDT

Univision Takes Its Bilingual Video Platform to Mobile Bigger than online audience

Marketers have long preached about speaking to people “in their own language,” but normally only as a metaphor. Univision’s nascent UVideos, a Spanish-English digital video network, suggests brands should take…

April 28, 2013, 11:43 PM EDT

CBS Invests in Syncbak Aereo competitor presents TV Everywhere opportunity for broadcasters

CBS has made an investment in TV streaming firm Syncbak, according to The Wall Street Journal. The network, the Journal speculates, could use Syncbak technology to power a TV Everywhere…

April 23, 2013, 11:19 AM EDT

Broadcasters Petition Court for New Hearing in Aereo Case Petition is next step to protect copyright

Two weeks after the Second Circuit Court of Appeals refused to shut down Aereo, New York TV station owners petitioned the court for an "en banc" hearing.  "This petition is an…

April 16, 2013, 4:30 PM EDT

No Love Lost for New NBC Dating Show Ready for Love bows to 3.67 million viewers and a 1.5 in the dollar demo

With just six weeks to go before the 2012-13 broadcast season comes to a shuddering halt, one of the last remaining premieres has exploded on the launch pad. According to Nielsen…

April 10, 2013, 3:32 PM EDT

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