Topic: Under Armour

Bryce Harper Sweats the Numbers in His Snazzy New Under Armour Ad (and Shoes)

But they're not the endgame

Stats might be a big deal in baseball, but four-time all-star Bryce Harper wants young players to know there's something more important—their feet. Under Armour is out with a new campaign…

Under Armour Is Making a New 3-Second Ad for Every Stephen Curry 3-Pointer in the Playoffs

This could get a little crazy

NBA star Stephen Curry is famous for shooting three-pointers. So, for each one he sinks during this year's postseason, Under Armour will honor him with a new three-second ad. The sports…

Michael Phelps Returns for One Last Swim in Under Armour's Haunting New Ad

Bearded champion preps for Rio

Michael Phelps has been an Under Armour endorser since 2010, but of course, he's only truly in the spotlight quadrennially, during the Olympics. Now 30 years old, the world's greatest-ever…

Stephen Curry and Jamie Foxx Put on a Fireworks Show in Under Armour's Cosmic New Ad

Changing the game in only 0.4 seconds

Under Armour recently showed you hundreds of Stephen Currys in an ad from Droga5. But of course, you only need one Stephen Curry to rewrite the NBA record books. And…

Under Armour Welcomes Hundreds of Tom Bradys Back to Football in Ad for Season Opener

'Every single day' message really resonates

As expected, Under Armour added Tom Brady to its new "Rule Yourself" campaign on Thursday, and the timing couldn't have been better—as the Droga5 spot premiered during the NFL's season…

Under Armour Honors Misty Copeland With Hashtag That Led to a Car Full of Flowers

#PrincipalMisty gets a social salute

Under Armour couldn't sit idly by on Tuesday when Misty Copeland was named the first African-American principal dancer in American Ballet Theatre's 75-year history—not after the famous TV spot that…

Pepsi MAX Brings You 2 of This Week's YouTube Brand Hits

PlayStation, GoPro, Chevy, Under Armour also make the list

The brand performing best on the VideoWatch/VidIQ YouTube brand chart this week is Pepsi MAX, which took the top two spots with extreme acts of driving and running. The brand's No.…

Leon Sandcastle Signs Fake but Funny Endorsement Deal With Under Armour

NFL Network's Super Bowl character keeps on giving

Leon Sandcastle isn't real, but that doesn't mean he's not going places. In fact, the imaginary Hall of Fame cornerback, played by Deion Sanders in Grey New York's amusing Super…

Under Armour Does Backward Somersaults in Dizzying New Spot

CP+B pitches UA Spine running shoes

Pretty nice camerawork on this new Crispin Porter + Bogusky spot for Under Armour's UA Spine running shoes—a commercial that's not recommended viewing for anyone susceptible to motion sickness. (The…