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Gallup's Buzzy Social Media Report Appears 'Deeply Flawed' 2012 called and wants its data back

Gallup released a report yesterday called the State of the American Consumer that said 62 percent of U.S. consumers believe Facebook, Twitter, LinkedIn, Google+, etc. do not affect their purchase…

June 24, 2014, 2:58 PM EDT

Robert Rodriguez Has a Prime Outlet for His Guilty Pleasures Explains how he chooses his programming

Specs Who Robert Rodriguez Age 45 Accomplishments Filmmaker (From Dusk Till Dawn, Spy Kids and the upcoming Sin City: A Dame to Kill For); founder/chairman of El Rey network; creator of From Dusk…

March 21, 2014, 10:02 AM EDT

Nate Silver Dumps New York Times for ESPN FiveThirtyEight wunderkind joins forces with sports giant

The New York Times has let statistics wunderkind Nate Silver slip from its grasp, much to the delight of ESPN and ABC News. Silver, the political number cruncher who predicted the…

July 20, 2013, 5:39 PM EDT

Food & Wine's Unconventional Tumblr Strategy Taps non-food bloggers to cover signature event

There are a lot of creative ways media outlets use Tumblr: to post niche content that wouldn’t otherwise get published, surface archived material, interact with their audiences and answer subscriber…

June 12, 2013, 11:45 AM EDT

After Streaming Kills Cable, Where Will the Content Come From? Mutually assured survival

To echo a familiar refrain, consumers are mad as hell and not about to take it from cable companies anymore! Networks are dinosaurs who think the big asteroid in the…

April 29, 2013, 11:07 PM EDT

The Breast of Advertising From Hooters to the cover of 'Time,' does the strategy sell or repel?

Sales were “crazy, crazy,” at Sal Ali’s grocery and news shop in Manhattan, where issues of Time magazine featuring a controversial cover on attachment parenting were selling off the rack.…

June 4, 2012, 12:02 AM EDT

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