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Topic: Twix

Ad of the Day: How Bad Tech and Big Hair Delayed the Invention of Twix Bites for 30 Years A mini snack with many setbacks

Add the mind-numbing slowness of '90s dial-up Internet, the panic surrounding the Y2K bug and the  hair styles of the '80s to the list of reasons why bite-size Twix candy…

August 15, 2014, 1:12 PM EDT

Why Are So Many People Attacking Vending Machines These Days? Snackers get violent

Crime sprees of any kind can be hard to explain, but a recent cluster of attacks is bound to leave even the savviest criminologists puzzled: More Americans seem to be…

August 7, 2014, 12:24 PM EDT

Ad of the Day: Mars Rolls Out Twix Bites, a Candy Three Decades in the Making The '80s couldn't handle it

If you've been to the candy aisle of a grocery store at any point in the past couple of years, you're probably aware that pretty much every name-brand candy bar—Snickers,…

May 13, 2014, 3:56 PM EDT

Twix Unveils Rivalry Campaign, Pitting Left Bar Against Right Bar BBDO sketches origins of a bitter feud

An election year would seem an auspicious time to launch an ad campaign pitting right against left in a petty war whose origins are obscure and whose resolution seems all…

July 16, 2012, 12:33 PM EDT

Mars Previews New Rivalry-Themed Twix Campaign From BBDO Are you left bar or right bar?

CANNES, France—The two bars inside Twix are about to have a falling out. Mars, which is being honored as the 2012 Advertiser of the Year at the Cannes Lions festival here,…

June 22, 2012, 11:19 AM EDT

People with disfigured faces really like Twix

Nothing communicates the carefree joy of candy quite like a disfigured face. AlmapBBDO in Brazil created this odd spot for Twix (posted below), in which a guy takes…

December 21, 2009, 8:12 AM EST

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