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Topic: Twitter Vines

Instagrammers, Including Jimmy Fallon, Are Rushing to Try Out Hyperlapse

Hot app speeds up videos, offering new creative possibilities

Call it fast-food porn. Now that hyperlapsing is a thing, courtesy of Instagram, everyone’s videos can be seen at 12 times the normal speed. The Hyperlapse app is the latest…

Twitter Video Ads Now Play With One Click

Quietly rolls out new format

Twitter’s one-click video is now open to advertisers and brands, Adweek has discovered. Twitter confirmed that the more desirable video format has been expanded beyond Amplify media partners who started…

Twitter Shows Off a Richer Feed With Video, Images

Vines, photos will bring more visual style to the network

Twitter is now open for media. The micro-messaging platform rolled out a key change to its website and app design today that will feature photos and videos more prominently in…

Twitter Vines Get Shared 4x More Than Online Video

Researcher says nascent tool packs branding punch

Marketers love them some Twitter Vines—and for good reason, it turns out. Unruly Media's research reveals that branded Vines (see Doritos example below) are shared four times as often as…

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