Topic: TripAdvisor
Type
TripAdvisor Hires Shops for Its First Offline Campaign
Fall effort is expected to include TV ads
TripAdvisor is planning its first offline campaign this fall and has hired new agencies to lead the charge. After a review, the travel website has hired The Fantastical to handle creative…
Marketers: Carnival Needs a Great PR Video—Now
Cruise industry can own Triumph disaster via social media
Carnival Cruise Lines should post a two-to-three-minute PR video to its Facebook and Twitter pages—and pronto—if it wants to repair the brand damage that's occurred after the Triumph ship fiasco…
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