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Topic: Travel

Emirates Is the World's Most Glamorous Airline The American-bound carrier has rivals feeling turbulence

By now, we’ve all seen the ads and read the glowing magazine profiles about the world’s most luxurious airline, Dubai-based Emirates: the flat beds in private quarters, the lobster and…

October 12, 2014, 9:05 PM EDT

Marriott Launches Global Creative and Content Marketing Studio Aims to be the go-to brand publisher for travel entertainment

Following the trend of marketers becoming publishers, Marriott International is launching a global creative and content marketing studio to handle internal work for its portfolio of 18 travel-related brands. "We view…

September 29, 2014, 10:33 AM EDT

Ad of the Day: Shatner Croons 'Bohemian Rhapsody' in Spellbinding British Travel Ad Teddy bear tale from the director of 'Meet the Superhumans'

When William Shatner released his first album, The Transformed Man, in 1968, he practically invented the genre of overly dramatic lyrical recitations to music. Of course, it wasn't well received,…

September 25, 2014, 8:07 AM EDT

Expedia Says Travel Makes You So Interesting, You'll Ruin the Lives of Professional Entertainers New ads in campaign honored at Cannes

Expedia travels into amusing territory with three new commercials from Ogilvy & Mather in London. In each spot, achingly average people become intensely interesting to friends and co-workers after taking…

July 7, 2014, 11:06 AM EDT

Is the Airbus A380 This Generation's Concorde? The big plane that's a big flop

When Airbus loaded one of its super-jumbo A380s with Wall Street analysts and flew it over New York two weeks ago, it was only the latest piece of evidence that…

June 24, 2014, 6:13 AM EDT

Memorial Day Indecision? Try Travelocity's 'Choose Your Own Adventure' Tweets Click your picks to find a random getaway

Stumped for a last-minute Memorial Day getaway destination? Travelocity created a fun Twitter game that might be able to help. Starting at this tweet, you can interact with the @RoamingGnome by…

May 23, 2014, 10:52 AM EDT

Airbnb Entices Travelers to See the World Through a New Kind of Window Borrowing perspective, not just an apartment

In its latest ad from Pereira & O'Dell, Airbnb offers you something you can't get at the average hotel: someone else's view of the world.  "I want you to feel at home…

May 15, 2014, 2:48 PM EDT

Expedia Helps Three Strangers Complete Their Mutual Friend's Bucket List Filmmakers seek closure after 23-year-old's death

Fulfilling the bucket list is a popular activity for brands to piggyback their message on. But how many of them are fulfilling the list for someone who's already died? Expedia is…

May 6, 2014, 5:33 PM EDT

Would These Crazy 3-D Ads Inspire You to Travel More? French rail campaign plays to passions of passers-by

You're walking down the street and you see a giant 3-D mouth singing opera. Maybe you see an enormous, realistic rugby player taking a shower. Perhaps a gigantic Marilyn Monroe…

May 6, 2014, 11:01 AM EDT

Red Roof Inn Discovers Electrical Outlets Are the Most Popular Hotel Room Amenity Flat-screen TVs? Meh

It’s no easy thing for a budget hotel chain to refashion itself as a cool place to crash—especially not when the oldest properties date back to 1972. But while it…

April 29, 2014, 2:49 PM EDT

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