Topic: Toyota
How can publishers make mobile advertising more interesting and less intrusive? For Time Inc., one bet is a new ad unit called Double Snap, which the publishing giant will use…
Shift—previously known as GraphEffect—today is announcing its Media Manager application, which is designed to take Facebook posts and Twitter tweets (authored by the brand or consumers) and quickly turn them…
If you haven't seen it, see it. It's the jaw-dropping homemade ad—one of the craziest and funniest you'll ever see—that Nate Walsh posted to Craigslist in an attempt to sell…
Toyota's Scion has hired the Los Angeles office of WDCW to boost the brand's regional marketing efforts. The move comes after a review that began last fall and was led by…
A flood of traffic to both Edmunds.com and AutoTrader.com suggests Mercedes-Benz and Hyundai were two of the biggest winners yesterday among automotive advertisers in Super Bowl XLVII. Edmunds.com says the Mercedes…
Social media data around the Super Bowl is becoming part of the big game fun—especially in the marketing world. So with that in mind, what can the brands "liked" on…
Kaley Cuoco appears to be a marketing genie. The 27-year-old star of The Big Bang Theory, who appears as an actual genie in new ads for Toyota, led the automaker to…
Back in my day, we had to walk barefoot to school in the snow, uphill both ways. Also, we had to wait until the Super Bowl to actually see the…
