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Topic: Tourism

Why Do Ireland Tourism Ads Always Show Castles?

30 years later, the same old pile of stones

For the record, the Republic of Ireland boasts 516 castles. Just hold that thought for now. In the wide world of travel marketing, national tourism offices have their work cut out…

Holland Is Incredibly Cool, and Its New Tourism Ad Isn't Too Shabby Either

Anything you can do, we've done forever

Holland's new tourism campaign proposes that the country everyone knows for canals and wooden shoes is actually the coolest place on earth. In fact, the video below claims that Holland…

Ad of the Day: VisitEngland

Wallace and Gromit holiday at home when grander plans go awry

Everyone's favorite British Claymation characters are famously fond of taking trips to far-flung places. In their first Oscar-nominated short, Wallace (a known Wensleydale enthusiast) and Gromit spend a bank holiday traveling…

Airplane! Actor and Director Capture Violent Side of Wisconsin Tourism

Robert Hays and David Zucker's crazy new spot

Airplane! director David Zucker is taking his second stab at tourism advertising for his home state of Wisconsin. And after a rather lackluster first effort, this time he's brought in…

Two Shetland Ponies in Cardigan Sweaters Are Scotland's New Ad Stars

Say hello to Fivla and Vitamin

After a rough couple of millennia, Scotland has figured out how to make itself look good to the rest of the world: Just put a couple of Shetland ponies in…

'Kentucky Kicks Ass' Campaign Doesn't Kick Ass, State Officials Say

Ad guys launch rogue tourism effort

Three ad executives billing themselves as "Kentucky for Kentucky" have launched an unofficial tourism campaign rebranding their home state with the memorably irreverent slogan "Kentucky kicks ass." The execs—Whit Hiler…

'F This Job,' Writes Agency Social-Media Manager … on Client's Facebook Wall

Montana Tourism quickly deletes post

Bozeman, Mont: Great place to visit. Even better place to leave? The Montana Office of Tourism has been in damage-control mode since Friday, when it posted this status update to its…

Travel Posters for Loch Ness and Other Homes of Mythical Beasts

Visit lovely Bigfoot Country today

Fernando Reza, a graphic artist and designer based in Los Angeles, made a bunch of really cool retro travel posters for a bunch of locations based on the mythical beasts…

Olson Wins Belize Tourism Account

Nabs agency-of-record assignment without a review

The Mayans may have predicted the end of the world in December but Belize, home to ruins belonging to those Mesoamericans, is planning for life beyond. The Central American country…

Top 10 Commercials of the Week: Nov. 2-9

Brands get cooking, Switzerland kills time, and one agency discovers the holy grail of how to go viral

This week, long-lost lovers got knocked off their feet by new appliances, Dewar's demonstrated that you needn't have a Y chromosome to enjoy a "drinking man's scotch," and smartphones went…

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