Topic: Tourism
It's a daunting client to have—the United States of America. And yet, undaunted, JWT this week unveiled the first comprehensive tourism marketing campaign for the U.S. aimed at overseas visitors.…
Can you successfully market a city synonymous with gambling without emphasizing its casinos? Well, a new “Do AC” campaign from Euro RSCG and the Atlantic City Alliance attempts to do…
"Bored? Scroll the infinite pages of the Internet. A refreshing way to waste the day!" That headline tops one of H. Caldwell Turner's amusing "Travel Posters for Lazy People" over…
At some agencies, interns get thrown in the dungeon for getting the coffee orders wrong. Not so at Draftfcb in New York, where a couple of interns from the Miami…
North Dakota. What happens there, stays there … for a few days. Then it gets bounced from the state's Facebook page and expunged from the tourism division's online catalog. Such…
You probably laughed uproariously at Airplane! and The Naked Gun. By contrast, you might potentially smile ever so slightly (or not) at director David Zucker's latest effort—a 30-second tourism commercial…
Here's a clever little tourism stunt: The tiny village of Obermutten in the Graubünden area of Switzerland has gotten itself a sizable online following—putting itself on the map for would-be…
How much money would it take to lure you to move to Pittsburgh? How about $100,000? Some wags in SoHo would probably say no amount is enough. STFU, SoHo! The…
Cancel the picnic in Switzerland! I used to feel neutral about the place, but as you can see in this tourism spot from Leo Burnett, it's overrun with ants. Watch…
