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Topic: Tory Burch

What Every Tech-Savvy Marketer Should Know About the Future of Programmatic Advertising

Brands prefer the private marketplace

Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open…

Google’s Private Markets Give Brands More Reason to Buy Into Digital Ad Technology

Exclusive exchanges reshaping programmatic

Google's Neal Mohan says he wants technology to disappear. Now, that could sound odd coming from the search company’s ad tech chief, but he has a point, and it’s one…

Women’s Fashion Brands Are Rushing to Design for Men

Moschino, Coach and Michael Kors know that even athletes care about how they dress these days

Women’s fashions have long taken a cue from menswear. But a dude in La Perla? Not as outlandish as you might think, as a growing number of women’s apparel brands…

Can Brands Ride the Next Wave of Fitness Apps and Wearables?

Data reups branded health investments

A new set of investments from big-name brands Nike, The North Face and Tory Burch are bringing some much-needed utility and appeal to mobile apps that keep them afloat. Once considered…

Derek Lam Believes in Fashion for the Masses

He's part of a breed of hot designers making luxury more accessible

Derek Lam remembers a time when it would take years before an apparel brand was established enough to spin off a secondary line aimed at catering to the masses. But Lam,…

Designers' Beauty Lines Offer Luxe on a Dime

Brands like Tory Burch are branching out into cosmetics

Michael Kors, Tory Burch and Marc by Marc Jacobs have found success by lowering the barrier for entry into the luxury space. Now, in an effort to attract an even…

Marie Claire Hosts 'Women Taking the Lead' Luncheon

Awards given to Sen. Kirsten Gillibrand, Katie Couric

Hearst Magazines has been intent on adding some heft to its fashion books over the past year. First, there was Cosmopolitan, which under the leadership of Joanna Coles has put…

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