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Topic: Tony Hsieh

Zappos Mocks Apple's Super-Size iPhone 6 With 'Mobile-Ready Pants' Marketing blitz pokes fun at phone maker

As evidenced by Apple’s unveil of the long-awaited new iPhone today, smartphones keep getting bigger and bigger. Zappos wants to capitalize on that buzz with a marketing stunt featuring a product dubbed…

September 9, 2014, 3:30 PM EDT

Zappos Chief Says Culture Key to Success Tony Hsieh describes path from pizza to e-tailing

It’s hard to imagine corporate America adopting Zappos’ quirky culture, which asks its employees to be creative and adventurous and actually encourages interoffice dating. But executives who would reject the…

October 4, 2011, 7:04 PM EDT

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