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Topic: Tnt

The 10 Strangest TV Promo Items We've Ever Received Press kit swag from masks to flasks

Television series fight an uphill battle to get noticed. There's not just too much content on television for even the best team of TV writers to watch it all, there's…

August 8, 2014, 1:44 PM EDT

Hyundai Will Air an 11-Minute Sci-Fi Film During the Ad Breaks of TNT's Legends Premiere Brand will also sponsor show's digital stream

Serious commercials are hard to do well, but when you're doing content specifically for TNT's upcoming Sean Bean spy thriller, Legends, it's sort of mandatory. So Hyundai and TNT turned to…

August 4, 2014, 3:11 PM EDT

5 Comic-Con Brand Partnerships That Make Actual Sense Some companies make perfect sidekicks

There are plenty of brand activations at Comic Con, but quite a few of them just seem desperate. "Who can we get to help pay for this?" many clearly ask…

July 26, 2014, 1:57 PM EDT

Nerd Love Is Worth Millions at Comic-Con Brands spend big on superfan loyalty

Brands are opening their checkbooks to reach fans at Comic-Con in San Diego. The going rate to put an image on the facade of the Marriott Marquis, which sits next to…

July 25, 2014, 8:44 AM EDT

Turner Nears the Upfront Finish Line Sources say company is writing 6% CPM bumps

As broadcast closes out this week, big kahuna cable conglomerate Turner is working on the last of its deals, with CPM increases around the 6 percent range and flat volume…

June 27, 2014, 3:47 PM EDT

Purell and TNT Ads Remind You That Hand Sanitizer Is Good in a Global Pandemic Don't be among the 80% dead

Gas masks might imply that something stinks, but that's probably not the intended message of Mono's Grand Central Terminal takeover this week promoting Michael Bay's TNT series The Last Ship.…

June 17, 2014, 3:46 AM EDT

Turner Upfront Slate Tries for Younger Viewers, Even Male/Female Split Deal with Comcast includes dynamic ads

Without Steve Koonin at the helm for the first time in years, Turner is giving the floor to head of programming Michael Wright this morning. The networks are shifting focus,…

May 14, 2014, 9:30 AM EDT

Fox Looks to ‘Sweep’ Its Rivals With 24 Reboot Live Another Day promises to be May’s biggest event series

A week of May sweeps has been burned off and yet the broadcast networks have yet to air a single tent pole event. But while it’s been business as usual…

May 2, 2014, 2:50 PM EDT

NBA Bans Donald Sterling for Life Commissioner Adam Silver brings the hammer down on Clippers owner

In taking swift and decisive action against racist Los Angeles Clippers owner Donald Sterling, NBA commissioner Adam Silver on Tuesday effectively dismantled a nuclear-grade suitcase bomb. Speaking at a press conference…

April 29, 2014, 3:42 PM EDT

Steve Koonin Out at Turner Programmer joins the Atlanta Hawks as CEO, minority owner

After a 14-year stint with Turner Entertainment Networks, where he most recently served as the division’s president, Steve Koonin is leaving the cable programming giant to assume the role of…

April 13, 2014, 8:22 PM EDT

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