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Topic: Tinder

Sephora Is Driving Mobile Sales With Tinder-Like Features and Digital Mad Libs

Plus actual ads on the dating app

Sephora has led the pack in mobile beauty retailers for a few years, and now it's taking a page from games and pop culture to help re-launch the Sephora Collection—its…

Threesome Dating App 3nder Responds to Tinder's Lawsuit With a Smelly Campaign

Called #Tindersuckmysocks

Tinder is suing threesome dating app 3nder over the potential for marketplace confusion around their names. Though, 3nder isn't taking the news lying down while inviting others to join in.  On…

This Mobile Agency Found Its Newest Intern on Tinder

Fetch’s one-day stunt resulted in 270 candidates

If you want to hire interns to work at a mobile agency, you need to find them in apps where they spend a lot of time—like Tinder. Earlier this year, Dentsu-owned…

Infographic: Dating Apps Are Sparking Millions of Social Media Conversations

Tinder drove 83 percent of that talk on Twitter

Dating apps chatter reached a fever pitch in 2015. KBS Attention reviewed more than 2.5 million Twitter conversations that included Grindr, Tinder, Happn, OkCupid and Match to gain insights about…

Two of the Most-Used Apps at CES This Year? Tinder and Grindr

Looking for new romance as well as new tech

While the Consumer Electronics Show is all about the latest in tech innovation, even geeks are on the lookout for love connections. Especially geeks, perhaps.  This week, Vector Media offered CES…

An Exclusive Look Inside Match's Romance-Inspiring Headquarters

Love is all around the dating site's Dallas digs

Match is IAC’s flagship dating site and leading brand of the company’s Personals division, which also includes OkCupid and dating app du jour Tinder. And with over 6 million monthly…

How Tinder Told the Thoroughly Modern Tale of a Woman Swiping Right Around the World

Globe-trekking video shot in 4 cities and 10 days

Girl meets boy. Girl travels the world with boy. Happiness ensues. Tinder's ad for the paid version of its dating app, Tinder Plus, follows one woman as she travels to some…

Adweek's Watch Awards Winners: the Year's Best in Online Video, From the Hilarious to the Heartfelt

Top talent, production and programming

The winners of Adweek's second annual Watch Awards, honoring the best in online video, were culled from hundreds of entries. Filmmakers, actors, activists and comedians are creating a universe of…

Tinder's Twitter 'Meltdown' Appears to Have Been a Planned PR Stunt

BuzzFeed writer says she was tipped off in advance

Tinder threw a very public tantrum on Twitter last night, and it's roundly being described as a cringeworthy meltdown. But was it really posted in a fit of passion, or…

8 Intriguing and Surprising Digital Marketing Stats From the Past Week

#StraightOutta goes viral; Tinder isn't just for singles

It's midsummer, when much of the media and marketing world slows way down. But in this day and age, digital marketing statistics never really stop. (Seriously, we get pitched with…

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