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Topic: Time Warner Cable

Time Warner Cable Admits Its Past Sins, and Vows to Be Better, in DDB's Comic Spots

'If we can change, then so can you!'

Over the years, Time Warner Cable has unfortunately earned a certain less-than-flattering reputation in the customer service department. In its newest ad campaign, the cable giant has a message for…

Time Warner Cable Splits With Ogilvy After 12 Years

Agency didn't defend in client review which is down to 3 finalists

Time Warner Cable has parted ways with longtime agency Ogilvy & Mather New York, sources tell Adweek. The nation's second-largest cable communications company quietly kicked off a creative review in the…

How Big Cable Is Stemming the Cord-Cutting Tide

Comcast, TWC, Charter had a stronger-than-normal 2015

A funny thing happened this week on the way to that big cable box in the sky: Three of the largest U.S. cable operators actually added subscribers. In releasing their fourth…

After a 2-Year Pursuit, Charter Finally Lands Time Warner Cable

$55 billion deal will make it the No. 2 U.S. cable company

Just one month after its merger with Comcast officially flatlined, Time Warner Cable is on the move again. Charter Communications announced today that it had reached a $55 billion cash-and-stock…

Cablevision 'Interested' in Partnering With Time Warner Cable

Comes calling after failed Comcast-TWC merger

Less than two weeks after Comcast's proposed acquisition of Time Warner Cable came to a bitter end, another cable giant says the time is still right for consolidation. And it's…

As 2015's Digital Content NewFronts Kick Off, We Celebrate the Era of Unprecedented Choice

With video, nothing is certain, and anything is possible

While it's debatable whether or not this is the golden age of video, television or content, it is undeniably the golden age of choice. Never have viewers had so many options…

Comcast Tells FCC It's the Victim and Netflix Is the Villain

Cable giant says streaming service slowed itself and pays only 'trivial' access fees

Comcast is tired of Netflix, that's for sure. The cable giant had to answer a number of difficult questions from the Federal Communications Commission last week after Netflix objected in the…

Here Are Forbes' 50 Most Influential CMOs of 2014

Study says males are 22% more influential than female peers

Male chief marketing officers on Forbes' third annual Appinions CMO Influence Study, which was released today, are 22 percent more influential than their female peers. Although women make up 32 percent…

Despite Season-Ending Injury, Giants Star Victor Cruz Scores Global Ad Campaign for Gap Factory

Brand stands by its man

Being sidelined by a dramatic injury isn't stopping New York Giants star Victor Cruz, who has landed a global endorsement deal with Gap Factory. Cruz will serve as a “global ambassador”…

AT&T Has to Pay $105 Million for Overcharging Customers

A settlement, not a fine

Federal Communications Commission chairman Tom Wheeler held a press conference alongside colleagues from the Federal Trade Commission and the states attorneys general today to publicly reprimand AT&T for "cramming"—adding fees…

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