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Topic: Telemundo

Telemundo's 'Never Say Never' Strategy Is Working

Why the No. 2 Spanish language network is gaining on No. 1

Back when he was an ad buyer, Mike Rosen never thought Telemundo would be able to give a serious ratings challenge to the nation's dominant Spanish-language network, Univision. Now, as…

NBCU Hispanic Group Will Put Culture First and Challenge the Market to 'Latino-ize'

Latinos 'have a pervasive influence on the culture'

At its upfront presentation later today, NBCUniversal Hispanic Group, which comprises Telemundo and NBCUniverso, will unveil 1,000 hours of original content. It will also explain to advertisers why it is…

State Farm Signs On as Lead Sponsor of Billboard Latin Music Awards on Telemundo

2015 show includes simulcast on NBC Universo

State Farm is back as the title sponsor of Thursday's Billboard Latin Music Awards. The awards show airs on Telemundo with a simulcast on NBC Universo, the NBCU cable network that…

Horizon Beats the Odds to Keep NBCU Business

Telemundo, NBC Universo stay put after pitch

It's rare to keep business that goes into review, but Horizon Media has surmounted the odds by retaining NBCUniversal networks Telemundo and NBC Universo. Horizon, an independent, has worked for the networks…

Without a Pitch, República Wins Creative Work on Telemundo and NBC Universo

NBCU gives its theme-park agency a crack at networks

In a sign of the vastness of NBCUniversal's empire, República has added creative responsibilities on the company's Telemundo network and NBC Universo, five years after the shop landed Hispanic marketing…

Univision and Telemundo Are Battling It Out on a Digital Front

Can Comcast’s ownership help tip the scales?

Alicia Menendez is a digital and mobile junkie. The 30-year-old host of Alicia Menendez Tonight, a weeknight talk program about sex, money and power on Univision and ABC’s joint-venture news…

Univision Is for Sale for $20 Billion

Spanish-language broadcaster seeking offers from CBS, Time Warner

Despite having spent the last several years expanding its content divisions, Hispanic broadcasting giant Univision is soliciting buyout offers according to a report in today's Wall Street Journal. The network…

5 Time Slot Brawls to Watch This Fall

Plus, Spanish-language nets serve up new music competition shows

With radically altered prime-time lineups at ABC and Fox, football on Thursday at CBS, and an NBC slate without its Thursday comedy block, the season is shaping up to be…

Telemundo Boosts World Cup Rights, New President in Upfront Presentation

New series include Los Miserables

NBCUniversal's Telemundo is taking a victory lap for its World Cup acquisition back in 2011 during the upfront this season. Sitting in the driver's seat during that lap is newly…

Telemundo Orders Orlando-Based Reality Show

El Artista show format developed by Telemundo and Reset for '14-'15 season

At NATPE today, Telemundo announced that it has commissioned a competition show based in Orlando from Reset TV, with whom it will jointly produce and distribute the series. Telemundo has…

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