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Topic: Telecom

Ad casts Verizon as cure for racism, sexism

Verizon has dumped its oft-parodied "Can you hear me now?" tagline in favor of "Rule the air." To visually show just how much their network rulz, they've got the…

August 18, 2010, 10:21 AM EDT

With BlackBerry, enjoy all play and no work

In this new BlackBerry spot, BBDO makes an exhaustive effort to portray the Torch smartphone as a device that makes the business world more fun. Subways and elevators become…

August 16, 2010, 12:46 PM EDT

Virgin Mobile finds its niche: total nutjobs

In Mother New York's new campaign, "The Crazy Life," Virgin Mobile seems to be staking its claim as the cellular service for the mentally imbalanced. Well, I suppose Droid cornered…

July 28, 2010, 8:15 AM EDT

Droid X proves a bit rough on sensitive skin

The launch ad for the Droid X, from mcgarrybowen, reveals the phone's origin story. Considering the brand's connection to LucasFilms—the name Droid is a Lucasfilm trademark that's been licensed…

July 20, 2010, 1:57 PM EDT

Apple rolls out more iPhone 4/FaceTime ads

Here are four new spots from TBWA\Media Arts Lab for the iPhone 4, focusing on the FaceTime video-calling feature, which Apple clearly sees as a very big deal going…

July 14, 2010, 9:07 AM EDT

Verizon robot signal towers take over world

Wow, this Verizon ad from mcgarrybowen suggests the company's signal towers are basically Murphy beds, just popping out of everything. The spot is part of the carrier's new "Rule…

June 30, 2010, 8:32 AM EDT

Droid teaser spots worth keeping an eye on

True to form, the new ad for the Motorola Droid X is long on aesthetics and short on information. The teaser is 15 seconds long and just shows a…

June 22, 2010, 11:52 AM EDT

Microsoft's Kin ponders nature of friendship

Microsoft has created a series of webisodes for its Kin social-networking cell phone. They're meant to test friendships. And by "friendship," I mean the new definition of it that…

May 12, 2010, 11:22 AM EDT

Palm ads improve just in time for sale to HP

Just as the future of both Modernista! and Palm seemed in doubt, a strange thing happened: They started putting out some pretty good ads together. Palm had reportedly been…

April 30, 2010, 9:02 AM EDT

AT&T rethinks everything in new BBDO ads

AT&T has halted its Luke-Wilson-led charge against Verizon and now wants us all to "Rethink possible." The new campaign, from BBDO, is rather scattered, with no repeat characters, theme…

April 22, 2010, 2:20 PM EDT

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