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Topic: TBWA\Chiat\Day

Bret Michaels Is the Newest Endurance Test for Nissan's Commercial Vans in Viral Clip

Glam rocker racks up 1.5 million views in a week

This fun clip of glam rocker and reality TV star Bret Michaels performing a high-octane take on the '80s ballad "Endless Love" as a paean to Nissan's commercial vans is…

Jamie Gallo Returns to Agency Fold After NBA

Becomes New York president of Wunderman

Jamie Gallo has reentered the agency world after two years with the NBA. Gallo, who was evp of global marketing at the NBA from 2012 until March 2014, is now president…

Northwestern Mutual Picks a New Lead Agency

GSD&M succeeds Olson on the business

Northwestern Mutual has found a new lead creative agency. GSD&M landed the assignment after a review. The company spent nearly $50 million in media last year, according to Kantar Media. Four other…

Watch Brand Nixon Hires Creative and Media Shops

TBWA\Chiat\Day gets the creative assignment

Watchmaker Nixon, looking to raise its profile beyond core customers, is hiring its first agencies for creating and placing ads. The Playa del Rey, Calif., office of TBWA\Chiat\Day will handle the…

Beckham and Zidane Star in Adidas World Cup Ad That's Actually, You Know, Fun

Not everything has to be epic

Epic ads are crowding the field ahead of Thursday's World Cup kickoff, but Adidas doesn't mind just having a little fun, sometimes. This spot from the official sponsor, via TBWA\Chiat\Day, finds…

Sunseeker London Yachts Assigns Its Digital Business

TBWA\Chiat\Day lands the account after a review

Another luxury travel brand has hired an agency to lead global digital marketing. TBWA\Chiat\Day in New York will create digital ads and redesign the websites for Sunseeker London yachts and its…

TBWA Names a New Creative Chief for L.A.

Insider Stephen Butler succeeds John Norman

After first looking outside, TBWA\Chiat\Day has filled the top creative role in its Playa del Rey, Calif. office with insider Stephen Butler. The chief creative officer position had been vacant since…

Carisa Bianchi Leaves TBWA After 24 Years

Agency veteran's exit follows Laurie Coots' last year

Another veteran of TBWA is exiting the agency. Carisa Bianchi, who has worked at the shop for 24 years, most recently as president of its largest office in Playa del Rey,…

BBH's David Kolbusz Heads to Wieden + Kennedy

Fills one of the top ecd roles in New York

David Kolbusz, the Bartle Bogle Hegarty creative leader that TBWA\Chiat\Day tried to recruit, has landed at Wieden + Kennedy instead. TBWA\C\D sought Kolbusz to help lead its office in Playa del…

Crate & Barrel Splits With TBWA\Chiat\Day

Worked together for 2 years

The Playa del Rey, Calif., office of TBWA\Chiat\Day is splitting with client Crate & Barrel at the end of April when the agency’s contract with the retailer ends, sources said. Representatives…

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