TBWA\Chiat\Day | Adweek

Topic: TBWA\Chiat\Day

Gatorade and Dwyane Wade Give High School Basketball Team the Surprise of a Lifetime Riverdale Rebels rewarded

We've seen this marketing stunt countless times: Big brand dips into its deep pockets to give some hardworking, deserving, photogenic youngsters a new playground or a concert or a trip…

February 19, 2014, 10:45 AM EST

Nissan Delivers a Versa Note to One Lucky Buyer in an Enormous Amazon Box Reddit blows automaker's cover

When Nissan offered to sell its Versa Note on Amazon last fall, it promised to ship the cars to three lucky buyers in actual Amazon boxes. Well, this weekend it…

January 8, 2014, 9:46 AM EST

Famous Instagram Pets Adorably Urge You to Adopt One of Your Own The best friends money can't buy

Arrghh … can't breathe … too much cuteness! TBWA\Chiat\Day in Los Angeles crafted these 60 seconds of adorable hi-jinks as part of Best Friends Animal Society's pro bono campaign to…

November 20, 2013, 10:05 AM EST

Barry Sanders Disappears Once Again in Pepsi MAX Ad Tied to Madden NFL 25 Why did he retire?

Barry Sanders has always been good at the vanishing act. He did it most famously in 1999 by retiring from the NFL at age 30, when he was just 1,457…

August 21, 2013, 11:05 AM EDT

Gatorade Looks Back at Its Impressive History Once Again in New Ad Brand goes back to the well, and it works

If Gatorade's latest commercial from TBWA\Chiat\Day seems vaguely familiar, that's because it treads some of the same ground as Element 79's mid-'00s work for the brand, recounting the drink's 1965…

March 13, 2013, 9:23 AM EDT

John Jameson Saves His Whiskey Again, This Time From a Runaway Train Crisis (and invasion) averted

Which way to the bar car? John Jameson returns in another fun, rollicking tall tale from TBWA\Chiat\Day, this time rescuing comely lasses and barrels of his namesake Irish whiskey from…

February 25, 2013, 9:19 AM EST

Visa Predicted the Super Bowl Teams Before the Season Barely Began Ravens, 49ers focus of Fan Offers ads

The Harbaugh brothers may not have seen it coming, but Visa did. Back in the fall, the company broke two ads from TBWA\Chiat\Day advertising its Visa NFL Fan Offers program.…

January 23, 2013, 12:38 PM EST

Visa Ad Honors Phelps as 'Most Decorated Olympian' Congratulatory spot airs after his 19th medal

By winning his 19th Olympic medal yesterday, Michael Phelps didn't just secure the title of "History's Greatest Olympian." He also earned an honor everyone on Earth has always wished for:…

August 1, 2012, 1:19 PM EDT

Kevin Nealon Out to Solve Every Problem Imaginable With PSA On second thought, maybe just one

With so many niche charitable causes for celebrities to choose, how could you possibly pick just one? In his new PSA, Saturday Night Live alum Kevin Nealon goes for sheer…

June 20, 2012, 2:38 AM EDT

Visa Spreads Good Cheer in London 2012 Campaign Send recorded cheers to Visa's Olympic athletes

Visa's campaign from TBWA\Chiat\Day in Los Angeles for this summer's Olympic Games is based on the insight that fans like to cheer for athletes at sporting events. Boy, the focus…

May 9, 2012, 9:47 AM EDT