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Topic: TBWA\Chiat\Day

Ad of the Day: The Origin Story of Running Legend Usain Bolt, as Told by Gatorade

Animated levity from Moonbot Studios

We've learned a lot about Usain Bolt through advertising—that he broke the 100-meter world record in 9.58 seconds, hails from Jamaica, a former colony of England (at whose capital he's appeared,…

'Love Has No Labels' Will Battle 4 Brand Spots for the 2016 Emmy for Best Commercial

Gatorade, Snickers, Honda and Google are the other contenders

Gatorade and Snickers are Emmy nominees for a second straight year, as five spots were announced Thursday as contenders for the 2016 Emmy Award for Best Commercial. Gatorade is a nominee…

Ad of the Day: Airbnb Pitches You a Fantasy Rental Home Right Out of The Jungle Book

Disney deal is one piece of striking and fun new ads

I'm nine thousand foot up, preparing to land on open ocean." That's the kick-off from an epic new ad series launching today from Airbnb's latest "Love this? Live there" campaign—the perfect…

Ad of the Day: Album of the Year Nominees Sing on Posters in Cool Grammys Promo

Great solution to not having access to the talent

Best lip-syncing ever? This fun, innovative spot from TBWA\Chiat\Day, touting the Feb. 15 Grammy Awards telecast on CBS, takes the practice in an unexpected direction.  The work features a catchy mashup of…

Ad of the Day: Nissan Gets Props for Praising Chevy, Ford and Dodge in Lovely Truck Ad

Risky move pays off

When it comes to automotive advertising, sometimes it pays to toss out the driver's manual, ignore the rules of the road and veer off in an unexpected direction. Take Nissan, which…

'Forget Me,' Says Abby Wambach in This Emotional Farewell Ad From Gatorade

Soccer icon looks to the next generation

Retiring U.S. soccer legend Abby Wambach wants to be forgotten. A new ad from Gatorade features the 35-year-old clearing out her locker and delivering a pointed farewell message about relinquishing the…

Miller Lite Dresses Times Square Billboards in Huge, Handwoven Ugly Sweaters

Yarn-bombing hits a new high

Here's a fun Christmas stunt from Miller Lite. Thanks to the brewer, a giant ugly-holiday-sweater billboard, handwoven out of actual yarn, now adorns a corner of New York's Times Square.  Agency TBWA\Chiat\Day…

Ad of the Day: Netflix Shows You the Consequences of Being the Worst Kind of Rat

Better keep your mouth shut

You've seen this kind of torture scene before. A man sits bound to a chair, preparing to feel unimaginable pain after crossing a line with his tough-guy boss. He seems…

Ad of the Day: A Young Serena Williams Sees the Future in This Excellent Gatorade Spot

Legend in the making

A new commercial from TBWA\Chiat\Day for Gatorade features tennis star Serena Williams as a young girl, when a reporter asked her what player she'd most like to emulate as an…

Peyton and Eli Manning Punk College Kids With a Very Demanding Gatorade Vending Machine

Brand brings back 'Sweat it to get it'

Peyton Manning is back to shame more lazy people into earning their Gatorade with sweat, and this time he's brought his brother with him. In a new reality-style ad series from…

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