Topic: Tbwa
German artist Simon Schubert creates evocative, finely detailed images by folding paper to catch the intricate interplay of light and shadow. Sometimes, I fold paper into little triangular footballs and…
The season's two biggest stars, Siri and Santa Claus, team up in this amusing new Christmas commercial for the iPhone from TBWA\Media Arts Lab. It seems St. Nick has gone…
Media agencies have shrunk their ad spending forecasts, Publicis Groupe is clamping down on hiring and salaries, and MDC Partners CEO Miles Nadal is seeing a deceleration in marketer spending.…
Philips' decision to hire Ogilvy & Mather for its global creative business marks the end of DDB's long tenure on the brand. The creative selection comes a month after Philips completed…
It was huge news in November 2010 when Apple finally struck an agreement to bring the Beatles to iTunes. "It has been a long and winding road to get here.…
Hey, parents. Kids clamoring for an iPhone this holiday season? Meet them halfway with an iPod Touch. So suggests this new Apple ad from TBWA\Media Arts Lab. Titled "Share the Fun,"…
Here's the latest commercial for Apple's iPad 2 from TBWA\Media Arts Lab, and the first since Steve Jobs died in October. It continues the campaign's big-picture positioning of the device—i.e.,…
Millions of people were willing to buy the iPhone 4S based on little more than a feature list and a release date, but there are still many millions more for…
Here it is—TBWA\Media Arts Lab's first new TV commercial for Apple since Steve Jobs died on Oct. 5. As expected, it's for the iPhone 4S, and it focuses on the…
Four contenders are preparing for final pitches on the creative side of Philips' global advertising review. Client executives have briefed the shops—Ogilvy & Mather; TBWA; Leo Burnett; and the incumbent, DDB—and…




