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Turner and Starcom in Product Placement Partnership Yearlong deal will cover marketing and research

In a first of its kind deal, Starcom and Turner will partner for an unspecified number of brand integrations on TBS, TNT, truTV and Adult Swim for a full year.…

October 31, 2013, 6:13 PM EDT

Toys R Us' Holiday Ads Employ Prankvertising Element of surprise at center of huge effort

It might still be five weeks before Black Friday, but Toys "R" Us already rolling out a holidays campaign isn't shocking. Better a little bit early than a little bit…

October 21, 2013, 6:08 PM EDT

FXX Is Bulking Up Its Subscribers Ratings are also climbing steadily for the network

It’s Champagne time for the latest cable network to rebrand and relaunch. 21st Century Fox’s male-skewing FXX took the place of Fox Soccer Channel on Sept. 3, and in that…

October 9, 2013, 6:35 AM EDT

Modern Family's Debut on USA Rated Lower Than Big Bang's on TBS in 2011 USA's 947,000 total viewers vs. TBS' 1.5 million

Updated: Mea culpa. Folks point out an error in the figures I was using—Big Bang did indeed start off strong and get stronger. This is still, of course, a longer…

October 3, 2013, 4:30 PM EDT

Disney, Time Warner Confident About NBA Prospects CEOs predict renewals for ESPN, TNT

While rival networks may be licking their chops in anticipation of trying to wrest away the media rights to the NBA, both legacy partners said they are confident that they’ll…

August 7, 2013, 4:24 PM EDT

David Levy Named President of Turner Broadcasting System Exec will retain oversight of sports, sales

Turner Sports boss and advertising/affiliate sales president David Levy on Monday was promoted to the role of president of the entire Turner Broadcasting System, Inc. operation. In his new role, Levy…

August 5, 2013, 1:45 PM EDT

Phil Kent to Step Down as Turner CEO John Martin to take the reins on Jan. 1

After a decade of running the ship at the country’s largest cable programming conglomerate, Phil Kent is stepping down as CEO of Turner Broadcasting System Inc. Kent will stay on until…

July 17, 2013, 1:11 PM EDT

American Dad Moves to TBS in 2014 Seth MacFarlane comedy to leave Fox after 10 seasons

Seth MacFarlane’s dominance over Fox’s “Animation Domination” lineup is on the wane. Just months after the network elected to cancel The Cleveland Show after four seasons, TBS announced that it…

July 16, 2013, 3:17 PM EDT

Turner Wraps Upfront Business; Broadcast Still in Motion Buyers are at the midway point with cable, while Big Four will be down in volume

Turner Broadcasting System has wrapped the bulk of its entertainment network upfront sales, finalizing the last of its deals with the major media agencies just hours ago. According to multiple sources,…

June 19, 2013, 5:49 PM EDT

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