Taxes | Adweek

Tax Software Brands Are Battling Hard for Market Share Will brick-and-mortar chains survive? By Robert Klara

While never a particularly enjoyable time for consumers, tax season has become fascinating from a marketing perspective, as do-it-yourself software brands have made an aggressive play for customers of the…

April 1, 2013, 10:56 PM EDT

Be Careful What You Tweet, Pin or Check Into—Someone's Watching LocalResponse testing social retargeting tool By Tim Peterson

In April you may have tweeted how much you hate doing taxes. Sometime later you may have been browsing the Web and noticed ads for TurboTax popping up. That probably…

May 24, 2012, 6:57 AM EDT

10 Ads About Taxes to Watch Instead of Filing Yours For Tax Day, the most-viral tax spots online By Tim Nudd

Tax Day is April 15, except this year it's not. This year it's April 17—because April 15 is a Sunday, and April 16 is Emancipation Day, a holiday, in the…

April 12, 2012, 2:38 PM EDT

Topic: Taxes