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Topic: Target

Ad in Target Circular Either Photoshopped or Features an Alien A dad who really wants to lend a hand

Photoshop fails can range from annoying to awesome. Here's one for the latter pile—a Target circular with a dad who appears to have one too many appendages. The best part…

April 20 2012

'Real Simple' to Launch Limited Edition Pet Line at Target Will continue to produce Bed Bath & Beyond products

Real Simple magazine, which has become a big player in the licensed home-goods category with products sold at Bed Bath & Beyond, is now partnering with Target to launch a…

April 02 2012

Adele Is Everywhere, Including This Adorable Target Ad Crowd-pleaser from Wieden + Kennedy

I didn't watch the Grammys, which is fine, because I've already heard Adele's "Rolling in the Deep," and didn't feel an overwhelming need to hear it again on the show,…

February 15 2012

Ad of the Day: Target Jason Wu's feline muse makes mischief in the retailer's launch spot for its latest must-have collection

Hope you've all recovered from Missoni-mania, because it's time for another Target designer collaboration! On Feb. 5, Tar-jay will introduce a capsule collection by Jason Wu. For the unfamiliar, Wu is…

January 26 2012

Data Points: Sandwich Hero Subway, which has expanded its menu of healthier fast food, was 2011's top brand, according to a YouGov survey

Across demographic segments, brand preferences often vary widely. Parents like budget-friendly brands like Subway and Target, while online/tech giants lead LGBT consumers’ list. Democrats are fans of PBS while Republicans prefer…

January 25 2012

150 Reasons to Mourn Target and Wieden + Kennedy's Split A trove of great 15-second spots

Target's unexpected split with Wieden + Kennedy ends one of the most fruitful creative advertising partnerships of recent years. The pair produced a seemingly endless string of wonderful slice-of-life spots.…

January 09 2012

Boy With Down Syndrome Becoming an Unlikely Ad Star He models in Target circular, Nordstrom catalog

One young man is making great strides in the modeling world despite what many might see as a significant impediment—he has Down syndrome. His name is Ryan, and he appears…

January 04 2012

Penney-Saatchi Split Ends Single Lead Agency Model Retailer shifts toward multi-shop approach

JCPenney’s split with Saatchi & Saatchi comes a month after the retailer added Peterson Milla Hooks to its creative roster and amid the company’s shift toward a multi-agency model. The merchant…

December 28 2011

Buddy Media Taps Horizon Media as Agency of Record Agency to oversee cross-platform planning, buying and activation

Horizon Media will be kicking off 2012 with a new client. On Wednesday, the media agency announced that Buddy Media, a social enterprise software company that works with large brands…

December 21 2011

The Spot: Cuckoo for Christmas Maria Bamford is back as Target's demented Black Friday superfan in Wieden + Kennedy's latest holiday ads

GENESIS: Black Friday is lunacy—a stressful start to a stressful season. Advertisers pretend otherwise, wrapping holiday-sale messaging in anodyne platitudes about joy, love, and savings. Shoppers know better, and Target…

November 22 2011

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