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Topic: Tango

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The Top 10 Messaging Apps by User Base and Revenue Still big marketing opportunity though

A new report from Forrester Research gives marketers an interesting perspective on the quick growth of messaging apps in the past year. Whether or not that translates into solid revenue…

July 7, 2014, 4:47 PM EDT

All Those Kik Pics From Strangers Will Now Be Blurred Messaging app censors for safety

Mobile messaging app Kik is giving users new controls to protect against unwanted anonymous advances, the company said today. The app will censor images from strangers to limit lewd content…

May 20, 2014, 12:32 PM EDT

Tango Messaging App Invites Brands to Hit Publish Taps Spotify, AOL for launch of channels

Messaging app Tango is following in the footsteps of competitors like BlackBerry Messenger with the launch of media channels users can follow. Tango Channels is still in testing and will…

May 20, 2014, 5:00 AM EDT

Yahoo Buys Upstart Snapchat Rival Blink Enters secret messaging fray

Yahoo is buying its way into the discrete messaging craze with another acquisition. An app called Blink is Yahoo CEO Marissa Mayer’s latest takeover target.  Blink is a small startup with…

May 14, 2014, 12:25 PM EDT

Messaging App Tango Raises $280 Million Chinese e-commerce giant Alibaba helps

Tango is the latest messaging app to attract big dollars, with Alibaba Group leading a fundraising round of $280 million. The Mountain View, Calif-company is among the growing mobile messaging…

March 20, 2014, 10:39 AM EDT

Is WhatsApp's 'No Ads' Policy Already Starting to Loosen? Report says brands could pay to reach users

WhatsApp is exploring a way to let brands message its 450 million-plus user base after all, according to a report today. The largest text messaging platform, which Facebook is buying…

March 4, 2014, 3:04 PM EST

Facebook to Buy WhatsApp for $16B Pending regulatory approval

Facebook has a deal to buy the messaging platform WhatsApp for $16 billion, the company announced. WhatsApp has more than 450 million users, according to the latest numbers from the…

February 19, 2014, 6:13 PM EST

The Branding Potential Behind Some of Mobile Messaging’s Big Players Marketers, take note (before this message disappears)

There are currently about 1.3 billion smartphones in use globally. By 2017, it’s expected that 2.5 billion users will connect through messaging-based apps. Snapchat. Line. Whisper. Tango. These are just some…

February 2, 2014, 10:07 PM EST

MoPub Debuts 'Native' Ads as Twitter Ramps Up Its Marketing Products Gives advertisers more flexibility with in-app purchases

MoPub has announced an ad-buying platform for apps that lets mobile marketers build different types of promotional experiences. In the example given of launch partner Tango, a cross-platform messaging app…

December 12, 2013, 1:58 PM EST

Ad of the Day: Tango BBH's absurdly muscular campaign for the soft drink is a scream

BBH London's new campaign for Tango, the British soft-drink brand, really pumps me up. Folks who enjoy the beverage in these superbly silly spots growl "AAARGH!" at full volume and flex…

June 14, 2013, 11:07 AM EDT

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