T-mobile | Adweek T-mobile | Adweek
Advertisement

Topic: T-mobile

Infographic: Budweiser Wins the Hashtag Super Bowl Top 10 list also bodes well for Honda and Fox's 24, too

The dozens of Super Bowl advertisers last night wanted their ads to reverberate on Twitter. But as the triumphant Seattle Seahawks unmercifully showed the Denver Broncos on the playing field…

February 3, 2014, 12:04 PM EST

T-Mobile Teams With Tim Tebow in Super Bowl Surprise BSSP, Publicis split game day work with unsigned QB

T-Mobile, the self-proclaimed "Uncarrier," is taking a contrarian approach to its Super Bowl marketing, too, waiting until the big weekend to reveal its commercials featuring Tim Tebow. The wireless carrier revealed…

January 31, 2014, 8:35 AM EST

Verizon Hangs Rivals' 4G Coverage Maps in a Gallery Because They Look Like Abstract Art Not like a map of the U.S.

Remember the "map wars" of 2009, when AT&T and Verizon spent a combined $4 billion on ads (and went to court) to claim coverage-area supremacy? Well, it looks like Verizon…

November 25, 2013, 1:28 PM EST

The Top 7 Reasons Why Mobile Ads Don't Work Dartmouth study sheds light on mobile vs. Web

A Dartmouth researcher's study sheds light on the mobile Web and app users who don't click on ads. On a high level from the study, here are the top seven reasons…

October 17, 2013, 2:38 PM EDT

CNET Is Targeting the Tech-Hungry Latino Market With a New Site Partnering with Sofia Vergara’s talent and marketing agency

On Sept. 19, CBS Interactive’s CNET will introduce CNET en Español, a Spanish-language edition of the tech news site that will be produced by a team of a dozen journalists. To…

September 9, 2013, 12:00 AM EDT

Study: ESPN Fans Big on Cars, Bars Placed, Inc. survey matches TV outlets with store visits

If you happen to own a car dealership, you could do worse than buy advertising time on ESPN. Same principal applies if you’re a publican or barkeep. According to new research…

September 6, 2013, 11:00 AM EDT

Ad of the Day: Werner Herzog Makes It Heartbreakingly Simple—Don't Text and Drive Four stories with one clear message

If you haven't already, make sure you make time to watch Werner Herzog's new documentary on the dangers of texting and driving. At 35 minutes, it's long for a PSA. It…

August 14, 2013, 1:45 PM EDT

Bill Hader Can't Catch a Break in T-Mobile Ads, His First Post-SNL Gig He's not even the funniest guy in the spots

Saturday Night Live alumnus Bill Hader has teamed up with T-Mobile to become the brand's first spokesperson in several years not to wear a bright pink dress. The spots, directed…

July 11, 2013, 1:45 PM EDT

Fox Bows Double Box Ad Format in MLB Broadcast Picture-in-picture execution to pop up in Sox-Tigers game

After kicking the tires on the “double box” ad format in Nascar races and during the Jan. 4 AT&T Cotton Bowl Classic, Fox Sports is taking its innovative break to…

June 21, 2013, 4:17 PM EDT

Advertisement