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Topic: SXSW 2014

DDB's Digital Exec on Creating for Instagram and Lovin' It Talks social with clients like McDonald's

DDB’s Azher Ahmed is a part of the creative team working for brands like State Farm Insurance (consumers might recall the “discount doublecheck”) and he is at SXSW talking with…

March 10, 2014, 4:38 PM EDT

Edward Snowden: Tech Giants Are Irresponsible With Consumer Data Exiled American whistle-blower on SXSW panel

Echoing sentiments expressed by Julian Assange at South by Southwest Interactive two days ago, exiled American whistle-blower Edward Snowden and fellow panelists today suggested that tech giants such as Google…

March 10, 2014, 3:34 PM EDT

Shhhh! Don't Tell Anyone: Whisper, Secret Apps at SXSW Marketing in age of anonymity

Clandestine apps are having a SXSW moment, with Whisper and Secret in Austin discussing how they are putting the anonymity back into online. On the surface they have similar uses:…

March 9, 2014, 9:18 PM EDT

This Startup Helps Folks Manage 'Modern Rituals' Unlike many tech newbies, Vitruvi focuses on real life

Tech startups are all over South by Southwest Interactive this weekend. But Vitruvi's service is all about real life, helping companies work with employees so they can better manage their…

March 9, 2014, 7:05 PM EDT

Wearable Tech Is the New Social at SXSW Attendees discuss the future of devices

Wearable devices are giving SXSW Interactive veterans something new to talk about this year—thankfully. The tech-based conference has been dominated by conversations about social media and mobile in recent years,…

March 9, 2014, 4:22 PM EDT

Joanna Coles Came to Austin to Take a Selfie With Seth Myers SXSW isn't just for startups anymore

One can expect the announcement of major tech deals or exclusive interviews with Julian Assange at SXSW 2014. But the interactive convention has evolved far beyond just the tech nerds.…

March 9, 2014, 2:05 PM EDT

Julian Assange: Refugee Reporters Are Winning the Information War WikiLeaks founder speaks remotely to large SXSW audience

Julian Assange has a message for the countries he believes have tried to systematically squash the kind of national security reporting he has become known for: Your plan has backfired. The…

March 8, 2014, 3:16 PM EST

Connected Cars Intersecting With Wearable Tech: The New Mobile Marketing? SXSW looks down the road

Is it possible that so-called connected cars will soon customize an owner's vehicular experience according to data such as if the person starts the engine at certain times of the…

March 7, 2014, 8:24 PM EST

5 Startups Giving It Their Best at SXSW New twist on the elevator pitch

The road to SXSW glory is paved with good ideas, and this year is no different even if some of past festival standouts are not along for the ride. For…

March 7, 2014, 8:10 PM EST

GoGo Takes Texting Into the Skies Over SXSW New messaging app for fliers

“Hi Mom, I’m calling from 10,000 feet!” GoGo took its SXSW marketing to new heights, shall we say, showing off technology that will bring texting to commercial air travel. The airplane Internet…

March 7, 2014, 7:48 PM EST

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