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Topic: Suzanne Powers

Super Bowl Ad Sequels Often Fail, but Can Budweiser's Puppy Break the Trend?

With follow-up to last year's No. 1 hit, brewer faces the tough task of topping itself

With any rule, there are exceptions, but generally, revisiting a popular Super Bowl ad is dicey. Rarely does the sequel surpass the original. Volkswagen's "The Force" from Deutsch Los Angeles was…

Suzanne Powers Takes Top Strategy Job at McCann

Moves from CP+B

Suzanne Powers, global strategy officer at Crispin Porter + Bogusky, is moving to McCann Erickson as evp, chief strategy officer. She succeeds Daryl Lee who in February was named global…

Crispin Hires Strategic Lead for Microsoft Windows

David and Goliath alum joins agency's L.A. office

Crispin, Porter and Bogusky has hired David Measer as group planning director, leading strategy on Microsoft Windows work out of the agency's Los Angeles office. Measer started at MDC-owned Crispin last…

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