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Topic: Susan Wojcicki

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Reports: Google Taps Susan Wojcicki to Run YouTube

Google has elevated Susan Wojcicki to the head of YouTube, according to a report last night in The Information. The longtime Googler—the search giant's 16th employee—had been in charge of…

February 5, 2014, 10:57 AM EST

Google Bringing TrueView Ads to Apps, Games Marks the first time users will be able to skip ads outside video

Seventy percent of YouTube’s in-steam ad views are those skippable TrueView ads, Google’s svp of advertising Susan Wojcicki told attendees of the Interactive Advertising Bureau’s Annual Leadership Meeting on Tuesday…

February 26, 2013, 1:20 PM EST

Is This the Most Important Person in Advertising? Hint: she runs a $43.7 billion ad business

In many respects, Susan Wojcicki is Google’s most important patron. Her garage served as the original Google headquarters, and over the last decade the svp of advertising has grown the…

February 25, 2013, 12:03 AM EST

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