Topic: Super Bowl
It might be harder than you think
By Tim Nudd on Feb 16, 2016, 11:10 AM EST
Remember those amusing Super Bowl commercials from a week ago? Sure you do. Remember the brands behind them? Well, not so fast. A week after Super Bowl 50, we caught up…
This year, everything was talking
By John Tejada on Feb 8, 2016, 1:01 PM EST
It's Monday, the day after Super Bowl 50, and we're still trying to make sense of the commercials. We literally saw it all, from a curious spot about opioid induced…
Which are more memorable?
By Kristina Monllos on Feb 4, 2016, 11:53 AM EST
When you're spending roughly $5 million for a 30-second spot, like advertisers for this year's Super Bowl are, you want it to be something people remember. With that in mind,…
Fasten your seatbelt for our annual mashup
By Alfred Maskeroni on Feb 2, 2015, 3:04 PM EST
As the dust has finally begun to settle on the spectacle that was Super Bowl XLIX, we're getting a little teary-eyed—either from reminiscing about the night that was, or because…
Some classics, and some blank stares
By Alfred Maskeroni on Jan 29, 2015, 9:19 PM EST
It's that time of year again, folks. It's time for the Super Bowl—of advertising. Yeah, there's a game happening, but if you happen to be someone who's eager to be…
Adweek cyborg Chris Heine visits the midtown mayhem
Jan 31, 2014, 2:15 PM EST
For those who haven't had the opportunity to try Google Glass, the wearable device can safely be described as a work-in-progress when it comes to utilities. But boy, does Glass…
Does the big spot die or does it adapt?
Jan 30, 2014, 5:31 PM EST
Does the big Super Bowl ad die or adapt? Deutsch's Brent Vartan, Digital Pulp's Gene Lewis, Grey's Tor Myrrhen and Crossmedia's Kamran Ashgar weigh in.
360i's Adam Kerj explains how Super Bowl ads should evolve
Jan 30, 2014, 2:49 PM EST
360i's Adam Kerj, the man behind the Oreo blackout tweet, explains how Super Bowl ads should evolve.
When is it all over?
Jan 29, 2014, 3:43 PM EST
TVGN's Brad Schwartz, Ghost Robot's Zach Mortensen, Wired's Howard Mittman and Mindshare's David Lang on the big spot in the Big Game.
When is it all over for the big spot in the big game?
Jan 27, 2014, 7:08 PM EST
When Does the Super Bowl Ad Die? Part 1: Ask The Digital Guys