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Topic: Summer

Dunkin' Donuts Is Using 7 Social Platforms to Sell Iced Coffee to Music-Loving Millennials

Spotify deal anchors summertime push

Dunkin' Donuts wants to create cool musical buzz with millennials this summer to push its iced coffee products. So it's playing with enough social-media platforms to outfit a marketing septet: Spotify,…

This Is What You Should Be Eating This Summer [Video]

Epicurious' Nilou Motamed on the beauty of 7 meals a day

The food world has exploded. Eating is a national past time, and foodie culture is on everybody's lips. With the rise of media brands like The Food Network and The…

Prepare for a Summer of Slurpee Selfies Courtesy of 7-Eleven's Mustache Straws

Clever promotion is Instagram gold

7-Eleven is now offering its Slurpees with hipsterlicious mustache straws and cups shaped like Mason jars. Be warned: they ain't free. It's a cool 99 cents for the stache straw, and…

It Feels Like Summer in JWT's First TV Ad for Outshine Fruit Bars

Year-old Nestlé brand launches campaign

Summer may still seem far off—especially on the East coast with its recent soggy weather and tepid temperatures—but JWT’s new campaign for Nestlé’s Outshine frozen fruit bars certainly makes it…

This Summer Could Be the Breakthrough in Mobile Advertising

Brands gear up

With more smartphone users than ever, brands are preparing for what could be a break-through quarter in mobile advertising as consumers spend more time outdoors while constantly checking their iPhone…

Campaign Trails: The Ploys of Summer

Tim Nudd on the season's best ads that weren't about the Olympics

Campaign Trails: The Ploys of Summer

The Programming Insider: Fox Wins First Night of Summer Season

Solid Return for So You Think You Can Dance

In Today's Issue Prime-Time Metered Market Thursday Ratings: Solid Return for So You Think You Can Dance on Fox Ratings Box: What’s Hot/What’s Not On the Air This Weekend: Prime-Time Programming Options TV Tidbits:…

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