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Topic: Subway

Subway Chooses BBDO as Agency to Guide It Into the Post-Jared Era

Chain hopes to redefine itself with a new shop and executive

Beleaguered sandwich chain Subway has chosen BBDO as its new creative agency of record after a review. The account will be handled by the agency's New York office. The company announced…

Here's Every Terrible Thing Jared Fogle Is Accused of Doing

Court records detail his sexual obsession with minors

To the public, Jared Fogle was a geekishly charming icon of personal dedication and accomplishment. But few knew the real Jared, a man frequently driven by his sexual obsession with…

Jared Fogle Will Pay $1.4 Million to 14 Underage Victims, Serve Prison Time and Register as Sex Offender

He plans to plead guilty

Jared Fogle solicited sex from minors and knowingly received and shared child pornography created by his now-imprisoned charitable foundation director, according to documents released today by the U.S. Attorney's Office…

Ex-Subway Spokesman Jared Fogle to Plead Guilty to Child Porn Charges: Report

Chain swiftly cuts ties

Former Subway pitchman Jared Fogle is expected to plead guilty to charges related to his alleged possession of child pornography, according to Fox 59. He also will reportedly accept a plea…

Former Subway Spokesman Jared Fogle Allegedly Paid to Have Sex With 16-Year-Old

FBI subpoenas texts

The FBI has subpoenaed text messages from former Subway spokesman Jared Fogle in which he allegedly admits having paid $100 for sex with a 16-year-old girl. Business Insider reports Fogle had been messaging a…

Accounts in Review: Contenders Prepare for Final Pitches in Subway's Contest

DraftKings goes with Butler, Shine

It turns out Subway has been quietly talking to agencies for a while now, and the chain already has four finalists for its creative account. Longtime incumbent MMB is defending against…

Subway Reviews Its Creative Business, Hires Chris Carroll in Top Marketing Role

Moving fast amid Jared Fogle scandal

Damage control is working quickly at Subway. Sources said that former svp of global marketing Chris Carroll is back in the fold in a top marketing role, and the chain…

Subway CMO Tony Pace Leaving to Start His Own Shop

Departure follows Jared Fogle scandal

Tony Pace, Subway's svp and chief marketing officer, will step down on Sept. 30. After nearly a decade with the sandwich chain, Pace is leaving to start his own marketing consulting…

How Can Subway Remain a Beloved Brand Despite the Jared Scandal?

Leverage other endorsers like Brad and Angelina

It's been a week since news broke that Jared Fogle was caught up in a child-porn investigation and just days since BrandIndex's semiannual survey of America's best-perceived brands revealed that…

Half of 2015's Best-Perceived Brands Predate the Web

Amazon rules, but traditional companies still thrive

Americans might spend a third of their time on social media, and 78 percent of us might regularly shop online, but when it comes to the brands we most trust…

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