Topic: Subaru

Adweek's Top 5 Commercials of the Week: Jan. 17-24

Doggies to selfies, controversy to optimism—vote for your favorite spot

This week's matchup of the best commercials pits an uplifting Honda spot against comedy and real-life controversy, plus the Governator dons a disguise for a good cause and Dove's "Real…

Ad of the Day: Subaru's Road-Tripping Dogs Are Cute, Funny and Almost Human

Meet the Barkleys

Chances are you've already got an idea of what the typical Subaru owner looks like: They enjoy L.L. Bean, buying granola at Whole Foods and being very involved in their…

Boston Terriers Are the Latest Breed to Get the Star Treatment

Dog days of advertising

Every dog has its day—and today definitely belongs to the Boston terrier. After starring in a rash of ads back in the early aughts, the breed is back in a big…

Gay Advertising’s Long March Out of the Closet

Same-sex imagery is much older than you think

James Cash Penney, the son of a Baptist minister and founder of one of America’s enduring retail empires, probably rolled over in his grave. Tucked in the glossy pages of JCPenney’s…

Ad of the Day: Subaru

Road trips are great, until you get naked in the hot springs

Subaru, the Happiest Automaker, continues apace with its blitzkrieg of cheerfulness in this spot about a very game couple who, in the spirit of Subaru owners everywhere, are up for…

How Subaru Fell in Love and Never Looked Back

The automaker rides the relentless optimism of its Carmichael Lynch ads to record sales

IDEA: Subaru owners knew it almost before the company did. It was always about love. "If you ask a Subaru owner what they think of their car, more times than not…

Puppy Bowl Now Mastiff-sized

With ratings soaring, Animal Planet can leverage its dog-tastic counterprogramming event with new advertisers

Apparently there’s a lot of money in dog videos. In 2012, Animal Planet enjoyed a 17 percent uptick in its key demo ratings (adults 25-54) over the last year and, in…

Portrait: North

Oregon shop's co-founders have found it quite easy being green

Specs Who Mark Ray, president, executive creative director; and Rebecca Armstrong, managing partner What Brand advertising and content agency Where North offices, Portland, Ore. North was born in 2006, when Cole & Weber vet…

Ad of the Day: Subaru

Carmichael Lynch tells more love stories, including another father-daughter bonding moment

Sometimes love takes you places you weren't quite expecting, says Subaru. Maybe it's because you're a grounded wife chasing your roguishly obnoxious hot-air-balloon-pilot husband to wherever the wind happens to send…