Topic: streaming video

How James Murdoch Thinks the Ad Industry Should Innovate

Empower consumers to make their own choices

James Murdoch, who took over as CEO of 21st Century Fox in July, doesn't see Netflix as a harbinger of a world without advertising. But he said the ways brands…

Here's the Trailer for Marvel's Jessica Jones, a Dark and Worthy Successor to Daredevil

Netflix superhero series lands Nov. 20

The Netflix-Marvel collaboration Daredevil wasn't just a gritty experiment in bringing superheroes to streaming. It was meant to usher in a wave of such shows—assuming fans liked what they saw. The…

This Week’s Must-Haves: LG’s New Smartwatch Is Super Luxe

Plus, chic weather-proof kicks and a smart Halloween solution

This week, Adweek is showcasing an elegant smartwatch, a smart surveillance system, a high-tech way to keep your Halloween pumpkin flickering and more. Take a look!

Comcast Announces a Streaming Video Platform of Its Own

Hopes millennials will watch YouTube videos on TV

Hoping that adding video from digital players will help stem the cord-cutting tide, Comcast finally announced this morning its streaming video service, Watchable. Watchable's beta version, which will be advertiser-supported, launched…

Here's What Surprised Showtime After It Began Offering a Streaming Service

Even cord-cutters like watching the live feed

Two months after its launch, Showtime's streaming-only subscriber service has been eye-opening for the network. Since the service, which is also called Showtime, went live on July 7—exactly three months after…

Twitter's Periscope Launch Is an Unintentional PR Coup for an Agency Called Periscope

Owner of @Periscope says today is like 'waking up on Christmas'

What happens when your agency ends up having the same name as a hot new app launched by a social media giant? Well, if you're Minneapolis-based Periscope, you sit back, relax…

17 First Impressions of Periscope, Twitter's Meerkat Killer

The livestreaming video app is simple, powerful and a little bit annoying

Welcome to the tipping point, when livestreamed mobile video officially became part of our digital world's everyday social experience. Today, Twitter officially launched Periscope, which it bought as a startup and…

Today Only, Amazon Is Discounting Prime to $72 and Streaming Transparent for Free

A clear (and crucially timed) push for subscriber growth

Apparently on a charm offensive after winning two Golden Globes for its witty dramedy Transparent, Amazon is streaming the show for free today and offering a discount for new converts…

Join Today's #AdweekChat for a Discussion of Cable, Streaming Video and Cutting the Cord

Twitter chat at 2 p.m. will include Hulu's ad sales chief

The TV dominance of cable and satellite seems to be eroding quickly this year, as more and more content becomes available on streaming services or for purchase a la carte.  Some…

Is Def Jam Pulling Away From YouTube?

Publishers turned off by lack of revenue, ad control

It's impossible to deny that YouTube is the dominant online video platform, but as competitors offer better terms, publishers are considering other partnerships. Def Jam and video platform Playwire, for…