Topic: streaming video
After five years of generating revenue through limited sponsorships, Sundance Channel on Sept. 30 will transform itself into a fully ad-supported network. The move comes as the AMC Networks property…
If a journey of a thousand miles begins with a single step, Nielsen’s plans to expand its sample to include non-linear TV deliveries is a bit like lacing up one’s…
It's been a busy Monday for Hulu—the company has been dogged for months by rumors that CEO Jason Kilar is eyeing an exit, and that its days of distributing exclusive…
NBC on Thursday offered a first look at some of its newly mined Olympics usage research, and as has been the case with the prime-time TV ratings, the digital stats…
When you pay $2.2 billion for something, you expect to be able to do what you want with it. When you broadcast the Olympics, however, there's a certain lack of…
It’s Thursday, Aug. 2, around 3:15 p.m. EST, and rivals Michael Phelps and Ryan Lochte are about to go toe-to-toe in the men’s 200 meter race. NBC is betting that…
The major broadcast networks—ABC, CBS Corp (which includes The CW), Fox, NBC, Telefutura, Telemundo and Univision—have announced that they will be adding content rating seals to their programming when it…
Hulu has added 10 new series to its slate, including Spoilers, a new half-hour show about movies hosted by Clerks writer/director Kevin Smith. Other additions to the digital video company's stable…
The upfronts are supposed to be an opportunity for cable and broadcast networks—and now digital content providers—to unveil their slates of new programming before an audience of advertising executives, in…
Real-time bidding—think eBay for advertisements—has been a popular way to buy display ad inventory for quite a while. Mostly, that means banner ads across a huge range of sites, and…
