Topic: Steve Shannon
Type
Fast Chat: Hyundai's Shannon on Super Bowl Advertising
Why this challenger brand keeps coming back
Hyundai is a true believer in the Super Bowl, having been on the last five games. This year, the brand returns with two comical 30-second ads from Innocean USA that…
Hyundai Mixes Music and Humor in Super Bowl Ads
Automaker appears in sixth straight big game
Music plays a starring role in Innocean USA's Super Bowl Sunday push for Hyundai this year. A pre-game ad, "Epic Play Date," features an original song and cameo from The Flaming…
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