Topic: Steve Jobs
Apple had a famously loyal following, and for many fans, the connection was not just with the company and its products—it was with CEO Steve Jobs. In addition to being…
Steve Jobs made computers and music players and telephones and tablets. But mostly what he sold were two things—beauty and truth. As Apple's core brand values, they were inseparable. His…
In 1998, Jay Chiat, whose agency, Chiat/Day, helped invent the Tao of Apple, was trying to convince me of Steve Jobs’ epochal importance. Jay and Steve had become good friends…
Lee Clow of TBWA was one of Steve Jobs's close friends and most trusted advisers. They created Apple's legendary "1984" spot together, reunited for "Think different" in 1997, and remained…
Ad industry leaders reacted quickly and passionately today to the passing of Steve Jobs, whom they described in personal terms—almost as if they had lost a friend. Most, however, had never…
In the hours following Steve Jobs’ death, his millions of tech-minded admirers took to Twitter in record-breaking numbers to express their grief and celebrate the innovator’s life—resulting in the biggest…
Steve Jobs, the visionary co-founder and former CEO of Apple Inc. who changed the world’s relationship with technology, died Wednesday at 56. Apple announced Jobs’ death in a statement on its…
The media has gone into full swing to cover Steve Jobs’ death, with Time, Bloomberg Businessweek, and Newsweek among those preparing special coverage. Time’s regular weekly issue, which goes on stands…
