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Topic: Starbucks

Big Brands' Dedication to Instagram Video Pays Off With Follower Lifts

Nike and Victoria's Secret are killing it

The following marketers regularly make our weekly Adweek/Shareablee chart for the best branded Instagram videos: Starbucks, Victoria's Secret, Nike, GoPro and the National Basketball Association. Those names also appear in…

Can You Identify All These Famous Logos Redesigned by an Artist Into Chinese?

Project shows how secondary words can be

Turkish artist Mehmet Gozetlik has created a fascinating study in iconography with his latest work, titled "Chinatown," where he deconstructs popular Western-based logos and reinterprets them in Chinese. The resulting work…

Need a Valentine's Day Date? Match and Starbucks Have Plans for You

App plays cupid at the coffee shop

Ah, Valentine's Day. The holiday conjures images of Paris, romantic candlelit dinners and…Starbucks? This year, dating site Match and Starbucks are making it easier for singles to couple up at…

Here's the Simple, Powerful Starbucks Ad You Probably Missed on MLK Day

Changing your perspective

Amid all the dubious tweets and outright fails from advertisers on Martin Luther King Jr. Day this past Monday, here's a little gem from Starbucks that flew under the radar. "It's…

Starbucks' Stop-Motion Clip on Instagram Strikes a Creative Chord

Coffee brand wins again with social

In terms of creativity, this week's Adweek/Shareablee weekly branded Instagram video chart has a strong showing. Leading the way is Starbucks, which regrammed a stop-motion clip made by artist Rachel Ryle…

Now That Cuba Is Fair Game, People Really Don't Want McDonald's and Starbucks to Ruin It

Tweets lament 'Americanization' after nations reconcile

President Barack Obama today announced the United States has restored relations with Cuba, a major policy change after 50 years of immering hostility. Somewhat ironically, many Americans met news of this…

Agency of the Year: BBDO's Tenacity Turned a Major Client Loss Into a Minor Setback

With a cohesive worldwide talent pool, wins are pouring in

Even for indefatigable account man Andrew Robertson, BBDO’s global loss of Gillette's men's product line in 2013 was devastating. Looking back, the global CEO, in characteristic bespoke tailoring and confident…

Here Are the Top TV Advertisers of 2014

Includes findings from 23 industries

Despite the growth in digital video this year, TV ads still very much strike a chord with consumers, according to Ace Metrix, which released its brands of the year finalists…

Photos: Makers and Movers Celebrate Success

Events featuring top talent in entertainment, publishing and tech, from N.Y. to L.A.

Glamour EIC Cindi Leive (l.) with honoree Lupita Nyong’o at the magazine’s Women of the Year Awards, which were presented at Carnegie Hall in New York.

10 Big-Spending Advertisers That Prove Tumblr Could Make $100M in 2015

A marketing guide with BMW, Gatorade, Aeropostale

On Tuesday, Yahoo chief Marissa Mayer told investors that Tumblr would likely make more than $100 million in 2015. In our series this week, we learned that the social platform's…

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