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Topic: Starbucks

Now That Cuba Is Fair Game, People Really Don't Want McDonald's and Starbucks to Ruin It Tweets lament 'Americanization' after nations reconcile

President Barack Obama today announced the United States has restored relations with Cuba, a major policy change after 50 years of immering hostility. Somewhat ironically, many Americans met news of this…

December 17, 2014, 2:32 PM EST

Agency of the Year: BBDO's Tenacity Turned a Major Client Loss Into a Minor Setback With a cohesive worldwide talent pool, wins are pouring in

Even for indefatigable account man Andrew Robertson, BBDO’s global loss of Gillette's men's product line in 2013 was devastating. Looking back, the global CEO, in characteristic bespoke tailoring and confident…

December 15, 2014, 12:34 AM EST

Here Are the Top TV Advertisers of 2014 Includes findings from 23 industries

Despite the growth in digital video this year, TV ads still very much strike a chord with consumers, according to Ace Metrix, which released its brands of the year finalists…

December 5, 2014, 12:54 PM EST

Photos: Makers and Movers Celebrate Success Events featuring top talent in entertainment, publishing and tech, from N.Y. to L.A.

Glamour EIC Cindi Leive (l.) with honoree Lupita Nyong’o at the magazine’s Women of the Year Awards, which were presented at Carnegie Hall in New York.

November 19, 2014, 1:02 AM EST

10 Big-Spending Advertisers That Prove Tumblr Could Make $100M in 2015 A marketing guide with BMW, Gatorade, Aeropostale

On Tuesday, Yahoo chief Marissa Mayer told investors that Tumblr would likely make more than $100 million in 2015. In our series this week, we learned that the social platform's…

October 22, 2014, 11:55 AM EDT

Mobile Ads Could Make or Break the Yahoo-Tumblr Marriage Will marketers buy in?

Yahoo chief Marissa Mayer's $1 billion bet on Tumblr is undergoing a fresh wave of scrutiny thanks to a disgruntled investor as well as persistent questions from marketers. And later…

October 21, 2014, 12:01 AM EDT

Portland's Coffee Addicts Will Be First to Test Starbucks' Order-Ahead App Rolling out at 150 stores

Starbucks is preparing to field-test a mobile app that lets customers preorder their lattes from a smartphone before even walking into the store, avoiding long lines at the counter. In a…

October 20, 2014, 2:36 PM EDT

The Adweek 50: Meet the Real Movers and Shakers Behind the World's Top Brands 2014's most influential buyers, sellers and marketers

We all hear the rumblings of the beginning of the decline of Facebook: It's getting too old, people aren't using it as much. But one look at the social giant's…

October 20, 2014, 12:01 AM EDT

5 Bold Moves Starbucks Made in a Month That Have People Buzzing With digital at the core

Even for a busy brand, Starbucks has been unusually active since Labor Day. Here are a handful of intriguing plays by the Seattle-based java giant in the last few weeks. 1.…

October 10, 2014, 1:45 PM EDT

Square Debuts Mobile Ordering for Coffee Uses location targeting to ensure a hot cup when you arrive

Square today introduced Square Order, a mobile app that lets consumers order coffee. The app tells baristas to start brewing as users approach a shop. With payment and ordering handled by…

October 8, 2014, 2:14 PM EDT

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