The Spot | Adweek The Spot | Adweek
Advertisement

Topic: The Spot

Type
Oh, Snap! Slim Jim Brings Back Famous Old Tagline, With a Modern Twist DDB explains new campaign

IDEA: It's been two decades since "Macho Man" Randy Savage bellowed at young men to "Snap into a Slim Jim." Many in the current target market for the ConAgra meat…

July 28, 2014, 5:02 PM EDT

Heavy Metal Band Tours in a Greyhound in Cinema Ad That Goes to 11 Enjoy rock-star amenities

IDEA: Rock stars are afforded certain, ahem, amenities aboard their multimillion-dollar buses. But Greyhound has some nice on-board features, too, and becomes the touring vehicle of choice for a heavy…

July 15, 2014, 6:22 AM EDT

Finally, Ads for Discount Furniture That Don't Just Yell, 'Come On Down!' Translation gives American Signature's brands a new voice

IDEA: Ads for discount furniture aren't usually very funny—at least, not intentionally so. But Translation's new work for American Signature Inc. breaks away from the category's tired old direct response…

July 2, 2014, 10:00 AM EDT

The Dukes of Hazzard Ride Again in AutoTrader's High-Octane Campaign Bo and Luke still have it, but their car doesn't

IDEA: It's been a while since Bo and Luke Duke raced around Hazzard County three decades ago in their 1969 Dodge Charger stock car, evading Boss Hogg and Rosco P.…

June 24, 2014, 1:21 PM EDT

Can a 14-Year-Old Make a Better Vitamin Commercial Than a Pro? Lily Eliana Walsh gives it a shot

IDEA: It's so obvious, it's taken as fact: Experienced directors are better than inexperienced ones. But what if that's not always true? Take, for example, not just young directors but child…

June 17, 2014, 11:38 AM EDT

How Mullen Brought Century 21 Into the 21st Century With Fun, Fast Social Ads 'Their little mad scientists'

IDEA: Days before the Breaking Bad finale last fall, a curious home for sale popped up on Craigslist. "3BR/2BA Albuquerque ranch is fit for a king," it read. "Great local…

June 10, 2014, 8:58 AM EDT

What Happens When Two Creative Directors Make Their First Music Video Martin guys cross over

IDEA: In their storytelling and filmmaking techniques, ads and music videos overlap only superficially. Having worked on plenty of the former at The Martin Agency, Brig White and Evan Parsons…

June 5, 2014, 8:26 AM EDT

Orkin Learns to Love Bugs in Charming, Quirky New Ads Richards Group celebrates their 'wisdom'

IDEA: Bugs are nasty, and Orkin is deeply invested in destroying them. But that doesn't mean they can't teach us deep life lessons. That's the somewhat schizophrenic yet oddly endearing…

May 28, 2014, 9:00 AM EDT

Intel Digs Deep to Source Conflict-Free Minerals for Its Chips New 'Look Inside' ad follows five-year effort

IDEA: In a keynote speech at this year's Consumer Electronics Show, Intel CEO Brian Krzanich spoke of the company's commitment, begun five years ago, to source conflict-free minerals for its…

May 21, 2014, 7:12 AM EDT

Pinterest Lets the Pictures Tell the Story in Quiet, Lovely Ads From Molecule Visual storytelling in motion

IDEA: Pinterest's new Guided Search function offers more structure to your Pinterest searches but retains an element of serendipity. It's programmed loosely enough that exploring certain topics can lead you…

May 13, 2014, 10:22 AM EDT

Advertisement