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Topic: Sports Illustrated Swimsuit Issue

Why So Many People Are Suddenly Wearing $600 Canada Goose Coats

Thank Sundance, Kate Upton and penguins

Supermodel Kate Upton is already known for her enormous … accomplishments, but her most impressive by far took place in December 2012. Wearing little more than boots and a bikini…

24 Hours in Advertising: Tuesday, Feb. 10, 2015

Media agencies of the year, Cartier's lovely Valentine's Day ad, and Target's huge Grammy spot

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: Adweek names its U.S. Media Agency of the Year MediaCom, Adweek's U.S. Media…

Sports Illustrated Rolls Out 2015 Swimsuit Issue With Massive Marketing Push

Fan festivals kick off in New York and Nashville

It's that time of year again, when Sports Illustrated provides a brief respite from the bitter cold with the release of its annual sun-and-sand (and scantily clad) Swimsuit Issue. Today,…

SI's Swimsuit Issue Finally Includes a Plus-Size Model, at Least in Its Advertising

Ashley Graham shows off Swimsuits For All

This year's Sports Illustrated Swimsuit Issue will make history by featuring a plus-size model—in its advertising, anyway. The gorgeous model, Ashley Graham, will not be posing in the editorial content next…

Sports Illustrated Is Unveiling Its Swimsuit Issue in a Not-So-Sunny Location

It's going to be a hot winter in Nashville

This year, Sports Illustrated is kicking off the biggest celebration yet for its annual Swimsuit Issue in a city that's not exactly synonymous with sun and sand: Nashville, Tenn. On Feb.…

Topless Sports Illustrated Cover Recreated With Curvy Models

Swimsuits for All celebrates plus sizes

Swimsuits for All, a popular online retailer, has recreated this year's widely discussed Sports Illustrated swimsuit cover, but instead of the topless Chrissy Teigen, Nina Agdal and Lily Alridge, plus-size…

Magazine Smartphone Apps Are Being Brought Back From the Dead

Free content makeovers may be the way to go

Not so long ago, magazine publishers were flooding the market with smartphone apps. But a browse through the Apple App Store reveals dozens of magazine-branded apps languishing in a sort…

Chrissy Teigen Has Reached the Pinnacle of Social Media Fame: Her Own Meme

SI Swimsuit Issue cover star is very active with her followers

Specs Who Chrissy Teigen Age 28 Accomplishments 2014 Sports Illustrated Swimsuit Issue cover model; founder/writer of So Delushious! cooking blog Base New York What’s the first information you consume in the morning? MSNBC is usually already on—Morning…

Spending at the Top [Video]

Plus other headlines from today's Adweek.com

The Sports Illustrated Swimsuit Issue is celebrating its 50th anniversary with its biggest in 25 years. Lucia Moses takes a look at how the one percenters spend their money. And…

SI Swimsuit Issue Celebrates 50th Anniversary

Issue is the biggest since 1989

Sports Illustrated is going all-out to celebrate the 50th anniversary of its all-important Swimsuit issue. The issue, which hits newsstands today, features not one but thee cover models—Chrissy Teigen, Lily…

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