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Topic: Sports Illustrated

Time Inc. Will Launch a Streaming Service With People and Entertainment Weekly

Plus, Sports Illustrated strikes a deal with Kobe Bryant

Undaunted by the massive proliferation of streaming services, Time Inc. is going over-the-top with a new service of its own. During its NewFronts presentation today at New York's Gotham Hall, the…

Why More Brands Are Embracing Plus-Size Models

Social media is shining a light on curvy, body-positive women

Earlier this year, Sports Illustrated made national headlines for featuring a plus-size model on the cover of its iconic Swimsuit Issue for the first time ever. Upon the cover's reveal,…

BBDO Art Director Tells Us All About Snickers' Absurdly Photoshopped Swimsuit Model

'Print advertising still isn't dead'

BBDO New York has a big hit with its Snickers print ad—placed on the back cover of Sports Illustrated's Swimsuit Issue—that shows a swimsuit model comically and disastrously Photoshopped by…

Which Sports Illustrated Swimsuit Cover Is Leading the Conversation on Social Media?

Another win for Ronda Rousey

Sports Illustrated made history this week with the release of its annual Swimsuit edition cover—or, more accurately, covers. For the first time, the Time Inc. brand produced multiple covers—three, to be…

Facetime: Check Out the Social Scene at Super Bowl 50

Jiff the Pomeranian, Amy Adams, Graydon Carter and more

Celebrities like Amy Adams and Iggy Azalea partied with media and brands at Super Bowl 50 parties in San Francisco.

Snickers Just Put the Most Epic Photoshop Fail on the Back of SI's Swimsuit Issue

Seems the retoucher was hungry

The front cover of Sports Illustrated's Swimsuit Issue is trying to be a bit more progressive this year, with one of the three covers produced featuring plus-size model Ashley Graham.…

A 56-Year-Old Model Will Be an Ad Star in Sports Illustrated's 2016 Swimsuit Issue

Swimsuits for All brand pushes the envelope again

When you break open Sports Illustrated's Swimsuit Issue on Feb. 16, you'll see plenty of eye-popping stuff, including Justin Bieber's ex-girlfriend Barbara Palvin wearing a schoolbus-yellow bikini and UFC star…

Sports Illustrated's First Comprehensive App Has a Feature That Could Boost Video Views

Watch a clip while browsing other content

Sports Illustrated has been around for 62 years, but it's a newbie when it comes to mobile. Though the longstanding sports brand has launched a few specific apps for its Kids…

Meet the Bleacher Report Editor Who Is Trouncing ESPN in Social Sharing

Joe Yanarella is Adweek's Digital Editor of the Year

Between the Reagan and Obama administrations, Joe Yanarella carved out a ham-and-egger journalism career with print publications like the Hudson Valley News in upstate New York and Wizard magazine. Then,…

Hot List: These Are the Magazines That Made Everyone Take Notice in 2015

From Vanity Fair's Caitlyn coup to Travel + Leisure's redesign

If we learned anything in 2015, it was that the death of print media has been greatly exaggerated. This year, magazines were responsible for bringing us some of the biggest moments…

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