Sports Illustrated | Adweek
Advertisement

Topic: Sports Illustrated

Chrissy Teigen Has Reached the Pinnacle of Social Media Fame: Her Own Meme SI Swimsuit Issue cover star is very active with her followers

Specs Who Chrissy Teigen Age 28 Accomplishments 2014 Sports Illustrated Swimsuit Issue cover model; founder/writer of So Delushious! cooking blog Base New York What’s the first information you consume in the morning? MSNBC is usually already on—Morning…

February 27, 2014, 9:55 PM EST

Take 2: Real-Time Marketing at the Oscars Brands hope for better results than last year

Branded tweets during the Academy Awards Sunday night promise to inspire scores of reactions for the second year in a row. The 2013 Tinsel Town gala disappointed real-time marketing followers…

February 25, 2014, 4:09 PM EST

Taking Gaming to Hollywood [Video] These are the stories you should know about

Today, Ubisoft takes gaming to Hollywood, brands troll their customers and Chris Heine gives us a SXSW preview.  Links: Meet the Woman Behind Assassin's Creed A Marketer's Guide to SXSW Year of the Troll:…

February 24, 2014, 2:40 PM EST

Year of the Troll: Brands Learn to Love Messing With Consumers But are they risking trust?

Is JCPenney drunk tweeting the Super Bowl? Is Sports Illustrated putting Barbie on the cover of its Swimsuit Issue? Does Groupon really think Alexander Hamilton was president? When each of these…

February 23, 2014, 9:46 PM EST

Time Inc. Announces Launch of New Sports Network Partners include MLB, NHL, NBA

Sports Illustrated is making a big bet on video with the planned launch of a streaming sports network to complement its existing brand. Called 120 Sports, the new standalone business…

February 20, 2014, 10:19 AM EST

Sports Illustrated Brings You Kate Upton in Zero Gravity Photo shoot is out of this world

We all know the purpose of the Sports Illustrated Swimsuit Issue is to create spank-bankable material in a format convenient for reading on the toilet. But the baseness of its…

February 19, 2014, 2:38 PM EST

SI Swimsuit Issue Celebrates 50th Anniversary Issue is the biggest since 1989

Sports Illustrated is going all-out to celebrate the 50th anniversary of its all-important Swimsuit issue. The issue, which hits newsstands today, features not one but thee cover models—Chrissy Teigen, Lily…

February 18, 2014, 9:00 AM EST

Sports Illustrated Swimsuit Issue's Newest Model: Barbie Mattel unveils new 'Unapologetic' campaign in advertorial

This year, the Sports Illustrated Swimsuit Issue turns 50, which means that plenty of SI Swim Legends will be popping up to pay tribute to this all-American institution. But among…

February 11, 2014, 12:02 PM EST

Startup TripleLift Looks to Marry Native and Programmatic Promises exchange for 'beautiful' native ads at scale

Two of the bigger macro trends in the online ad industry of late, programmatic buying and native advertising, don’t seem to have much in common—as one is about automation and…

February 11, 2014, 6:00 AM EST

SI's Matt Bean Named Editor of Entertainment Weekly Will oversee print and digital

One month after editor Jess Cagle left day-to-day editorial duties at Entertainment Weekly to take the top spot at People, Time Inc. has found his successor: Matt Bean, who was…

February 10, 2014, 12:00 PM EST

Advertisement