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Topic: Spider-Man

Report: Superman Is the Most Toxic Superhero Online Kal-El websites have more spyware, spam and digital threats than other characters

If you're seeking out Superman online, be on alert. A new study by Internet security firm McAfee shows that those who search for the Man of Steel on the Web…

July 15, 2014, 4:04 PM EDT

Olay’s Twins Study Tries to Tap Into Fountain of Youth Double double, skin toil and trouble

Olay wants to prove that its products really do make a difference on your skin. In order to hit home with its point, the company let one half of a…

April 10, 2014, 5:17 PM EDT

Ad of the Day: Evian Spins a Familiar Web With a Dancing Baby Spider-Man BETC gets heroic in latest outing

Evian has a long history of incorporating creepy CGI babies in its ads, and an equally long history of viewers gobbling it up like it's some variety of highly addictive…

April 3, 2014, 1:11 PM EDT

Spoiler Alert? Trailers Reveal 25 Minutes of 'Amazing Spider-Man' Fan compiles clip showing 18% of film

Sony Pictures' relentless marketing engine for The Amazing Spider-Man was annoying before, but now its zeal is measurable. The studio has released a total of 25 minutes of content (18…

June 27, 2012, 8:47 AM EDT

True Social Networks As upfronts approach, the kids' networks were out of the gate early with events designed to underscore good times and GRPs

The open bar-fueled upfront party is making a comeback among kids networks. To take home a bigger helping of the television ad dollar, networks are forgoing boring but thorough early-morning presentations…

March 25, 2012, 10:36 PM EDT

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