Topic: Spark Plug

Y&R Finds Another Tech Buddy in Shazam

App seeks earlier engagements with marketers

Young & Rubicam is rubbing elbows with yet another technology company in ongoing push to contemporize its offering. Audio recognition application Shazam has forged a partnership with the WPP Group shop.…

Agencies Open Brand Doors to Tech Startups

Sable launches Spark Plug in attempt to embrace innovation in the digital space

What’s an Israeli rock star doing at Young & Rubicam New York? Well, Yoni Bloch also runs Interlude, a startup that makes Web videos interactive. Interlude is one of seven startups…