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Topic: Spain

Ikea's Christmas Experiment Sweetly Shows That Kids Want So Much More Than Toys Letters to their parents

Yo, grinches. I challenge you not to tear up, just a little, as you watch "The Other Letter," a holiday video from Ikea created by McCann Spain. Young children are asked…

December 15, 2014, 11:23 AM EST

Burger King Surprised Apartment Hunters With One Whopper of a Kitchen Upgrade A fully staffed restaurant, just for you

If you're apartment hunting for a three bedroom/two bath/one Burger King, this might be the spot for you. Spanish agency La Despensa equipped a tasty pad in downtown Madrid with a…

December 8, 2014, 1:55 PM EST

This Suite of Fonts Was Made From the Handwriting of the Homeless Going beyond messages on cardboard

Homeless signs have been a font of ideas for creatives, but rarely has the focus been on the fonts themselves. The Arrels Foundation in Barcelona has created Homelessfonts—typefaces based on the…

October 17, 2014, 1:42 PM EDT

Awesome Beer Cans Show the Pantone Color of the Brew That's Inside Drink it up, designers

If you always suspected that a pale ale would rate a shimmering, golden 604C on the Pantone color system, have a pint on me. Spanish agency Txaber matches brew types with…

September 17, 2014, 9:37 AM EDT

Ad of the Day: This Delightful Radio Station Campaign Got a Roar of Approval in Cannes Obama and Mourinho's words are music to your ears

One of the great things about Cannes Lions is getting to see amazing creative work that didn't have much of a profile before the festival. Squarely in that category is…

June 23, 2014, 3:47 PM EDT

Smart Cars Will Fit Anywhere, Even in the Slim Space Between Other Ads Clever placement on Madrid displays

In a world of crowded ad spaces and precious few parking spaces, Mercedes and Madrid agency Contrapunto BBDO are hoping to make the most of both shortcomings with these cleverly…

April 17, 2014, 4:39 PM EDT

Ad Campaign Seeks to Help Widow Whose Husband Had Hollywood's Most Famous Scream Haunted by a sound effect

Sheb Wooley comes screaming out of the mists of pop culture into the commercial mainstream in FCB's new campaign for pay-TV channel Canal+ in Spain. Wooley is the voice actor who…

March 13, 2014, 8:38 AM EDT

Telemundo Orders Orlando-Based Reality Show El Artista show format developed by Telemundo and Reset for '14-'15 season

At NATPE today, Telemundo announced that it has commissioned a competition show based in Orlando from Reset TV, with whom it will jointly produce and distribute the series. Telemundo has…

January 27, 2014, 6:53 PM EST

Intel Cleverly Hides Its Logo Inside the Jerseys of FC Barcelona's Megastars Counting on the occasional cameo

Process this: The "Intel Inside" logo has made its way inside the jerseys of Spanish soccer team FC Barcelona in a reported five-year, $25 million deal. The emblem is visible only…

December 17, 2013, 4:33 PM EST

Insane Energy-Drink Ad Will Pump You Up for a Product That Doesn't Exist The story of Ibizious

Zombies, beach bodies, Michael Jackson, Street Fighter 2. This might just be the best ad ever made for a product that doesn't exist. The four-minute video below, masquerading as a…

June 10, 2013, 11:47 AM EDT

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